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# Same-Day French Delivery Services
Instacart Launches in Quebec in Partnership with Costco

By Elena Rahman | Published 2021-06-17 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/instacat-launches-in-quebec
References: [newswire](https://www.newswire.ca/news-releases/instacart-launches-in-quebec-and-introduces-its-first-french-language-experience-845709698.html) & [instacart](http://www.instacart.ca)

[Instacart](https://www.trendhunter.com/trends/grocery-delivery-service1) launches in Quebec to offer shoppers its first French-language experience. The same-day delivery service is now available in all 10 Canadian provinces, thanks to its expansion across stores in Quebec.

The leading online grocery platform in North America partnered with [Costco](https://www.trendhunter.com/trends/costco-executive-members), Les Aliment M&M, and [Walmart](https://www.trendhunter.com/trends/walmart-and-doordash) stores in Montreal, Quebec City, Sherbrooke, and Gatineau. Instacart is translating its same-day delivery services to French, marking its platform's first time in non-English settings. Consumers can visit Instacart's website for delivery schedule details, as they vary among each store.

With added language accessibility, Instacart creates a new way for Quebecers to connect with local brick-and-mortar retailers. More than 1,000,000 households in the province now have access to same-day grocery delivery services.

Image Credit: Shutterstock

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 33% | Activity: 75% | Freshness: 10%
- Audience gender: 30% men, 70% women
- Primary generations: Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail)

## Key Themes

### Why This Trend Is Growing

- **Language Accessibility:** Instacart's expansion to French markets provide a significant opportunity for other e-commerce platforms to break language barriers in accessing new markets.
- **Same-day Delivery Expansion:** The recent launch of Instacart's same-day delivery service in Quebec offers an opportunity for other online grocery platforms to expand in the province and other French-speaking markets.
- **Partnership with Physical Retailers:** Instacart's partnership with physical retailers in Quebec offers an innovative opportunity for other online grocery platforms to foster relationships with traditional retailers in new markets.

### Industries Being Reshaped

- **Online Grocery Delivery:** Instacart's recent expansion in Quebec offers disruptive innovation opportunities for other online grocery delivery services to penetrate new markets.
- **E-commerce:** As e-commerce platforms continue to broaden their reach, there is an opportunity for them to advance the penetration of diverse languages in e-commerce operations.
- **Physical Retail:** Instacart's partnership with physical retailers in Quebec marks an opportunity for retailers to leverage the online space and offer same-day delivery services to their customers.

## Related on Trend Hunter

- [Rapid Grocery Delivery Services](https://www.trendhunter.com/trends/grocery-delivery-service1.md)
- [Same-Day Grocer Delivery Benefits](https://www.trendhunter.com/trends/instacart-and-snap.md)
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- [Convenience-Focused Same-Day Delivery Perks](https://www.trendhunter.com/trends/costco-executive-members.md)
- [Speedy Same-Day Grocery Deliveries](https://www.trendhunter.com/trends/instacart-and-giant-eagle.md)
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- [Rapid Grocery Delivery Features](https://www.trendhunter.com/trends/15minute-grocery-delivery.md)
