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# Mapping Software 360-Degree Cameras
The Insta360 Pro is Google Street View-Ready

By Michael Hemsworth | Published 2017-10-03 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/insta360-pro
References: [geeky-gadgets](https://www.geeky-gadgets.com/insta360-pro-camera-03-10-2017/) & [mall.insta360](https://mall.insta360.com/product/pro)

The Insta360 Pro is the latest creation from the brand that will enable users to affix it onto the top of their vehicle in order to offer a high-speed method of capturing images. The data collected via the camera can be used for Google Street View capture, which means that users can upload the data directly to the mapping software without having to deal with a desktop computer.

The Insta360 Pro features the ability to perform live stitching of images to increase overall workflow and deter the need for post-production changes. As more consumers become prosumers, we'll likely continue to see an influx in equipment and solutions that make it far easier to create content for a variety of different uses.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 76% | Activity: 74% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia)

## Key Themes

### Key Themes Behind This Trend

- **360-degree Cameras for Mapping:** Technology is enabling a new means of data collection and content creation for mapping and geographic information systems.
- **Live Image Stitching:** Real-time image processing is reducing the time and effort required for post-production image editing and enhancing workflow efficiency.
- **Prosumer Demographic Growth:** Increasing numbers of consumers are turning to professional-grade equipment and solutions for content creation, presenting a growing and lucrative market opportunity for innovators.

### Where This Applies

- **Geographic Information Systems:** The next generation of mapping tools complementing geographic information systems represents a new frontier in efficient and data-rich mapping.
- **Professional Photography and Videography:** As the need to capture high-resolution content in real time grows, disruptive innovators in professional photography and videography will benefit from new product offerings that enable creative capability and workflow efficiency.
- **Automotive Technology:** The growing trend of vehicular-mounted cameras used for mapping and other applications presents new opportunities for companies involved in automotive technology innovation.

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