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# Motif-Mixing High Fashion Runways
Prada's Fall/Winter 2019 is Strongly Inspired by Frankenstein

By Kalin Ned | Published 2019-01-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/inspired-by-frankenstein
References: [highsnobiety](https://www.highsnobiety.com/p/prada-fw19-collection-show/#slide-11) & [prada](https://www.prada.com/ca/en/women/must_haves.html?gclid=EAIaIQobChMIoIXhzNjt3wIVibjACh20iAZEEAAYASAAEgLBnfD_BwE&gclsrc=aw.ds)

It is one thing to say that something is inspired by Frankenstein, it is another to truly dedicate an entire line to the concept of deconstructive reconstruction.

[Prada](https://www.trendhunter.com/trends/paper-show-space) recently debuted its Fall/Winter 2019 menswear collection and its [Pre-Fall women's line](https://www.trendhunter.com/trends/prefall-2026-collection) in Milan. Both ranges entertain a [sinisterly Gothic ambiance](https://www.trendhunter.com/trends/khaotique-noir) that experiments with textures, cuts, nuances, patterns and more.

The fact that the luxe fashion house's pieces are inspired by Frankenstein is communicated to the audience in a direct and indirect manner. On one hand, some of the clothing displays prints of the character's head. On the other hand, each outfit in Prada's 2019 collection is an amalgam of many motifs and styles -- a nod to the aesthetic of Mary Shelly's fictitious monster.

Photo Credits: [Eva Al Desnudo](https://www.instagram.com/eva.al.desnudo/?hl=en)

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 59% | Activity: 37% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Deconstructive Reconstruction:** Opportunity for fashion brands to create collections that experiment with textures, cuts, nuances, and patterns, inspired by the concept of deconstructive reconstruction.
- **Sinisterly Gothic Ambiance:** Potential for brands to incorporate a dark and gothic aesthetic into their designs, creating a unique and moody atmosphere.
- **Motif-mixing:** Possibility for designers to combine various motifs and styles, allowing for innovative and eclectic fashion creations.

### Industries Being Reshaped

- **Luxury Fashion:** Disruptive innovation opportunities in the luxury fashion industry by incorporating unconventional inspirations and unique aesthetics.
- **Textile and Design:** Innovative possibilities in the textile and design industry, where new techniques and materials can be used to create textured and patterned garments.
- **Fashion Photography:** Opportunity for photographers to capture and showcase the sinister and gothic fashion trend, creating visually striking images.

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