# Film Festival Seat Giveaways RBC Gave Seats to Small Business Owners at Inside Out Film Festival By Ell Smith | Published 2020-10-02 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/inside-out1 References: [insideout](https://insideout.ca/festival/) [RBC](https://www.trendhunter.com/trends/avion-rewards-1) is giving "the best seats in the house" to small business owners looking to attend Toronto's famed LGBTQIA+ Film Festival, Inside Out. The Inside Out Film festival has played a pivotal role in Toronto's cultural scene, showcasing the films from the LGBTQ+ community and telling stories that often go untold in mainstream media. Due to COVID-19, the festival will take place as drive-in events at Toronto's Ontario Place. In order to celebrate, RBC gave four LGBTQ-identifying small business owners front row seats to the show. Those selected received a VIP package that includes VIP spots at some of the festival's most exclusive screenings. The chosen businesses and charities selected include 519, [Pink Triangle Press](https://www.trendhunter.com/trends/pink-palm-puff-x-pottery-barn-teen), and Stella’s Place . Image Credit: Inside Out ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 6% | Activity: 8% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### What Makes This Trend Stand Out - **Small Business Accessibility:** Companies prioritizing accessibility for small businesses and marginalized communities can reap rewards in social responsibility and consumer loyalty. - **Drive-in Experiences:** With COVID-19 impacting in-person events, drive-in experiences can provide a safe and unique way to engage with consumers and communities. - **LGBTQ+ Representation:** Highlighting LGBTQ+ voices and stories in media and events can promote inclusivity and social change within mainstream culture. ### Sectors Adopting This - **Banking:** Banks can foster goodwill and brand loyalty by supporting small businesses and underrepresented communities through partnerships and sponsorships. - **Film and Entertainment:** With COVID-19 altering traditional film festival experiences, drive-in events can offer a unique opportunity for engaging audiences and creating memorable experiences. - **Social Services:** Charities and non-profits can increase visibility and support for their causes by aligning with corporations to promote social responsibility and community engagement. ## Related on Trend Hunter - [Fundraising Pride Art Installations](https://www.trendhunter.com/trends/tds-pride-gate.md) - [LGBTQI+-Supporting Furniture Brand Partnerships](https://www.trendhunter.com/trends/rainbow-railroad.md) - [Toronto Restoration Efforts](https://www.trendhunter.com/trends/restaurants-in-toronto.md) - [Glamorous Film Festival Partnerships](https://www.trendhunter.com/trends/st-regis-toronto.md) - [Expansive Pride Activations](https://www.trendhunter.com/trends/2slgbtqi-community.md) - [Prideful Toronto Pop-Ups](https://www.trendhunter.com/trends/ink-the-rainbow.md) - [Film Festival Hospitality Partnerships](https://www.trendhunter.com/trends/official-hospitality-partner.md) - [Pride-Inspired Safe Spaces](https://www.trendhunter.com/trends/sephora-launched-brave-spaces.md) - [Pride-Inspired Stamp Collections](https://www.trendhunter.com/trends/places-of-pride.md)