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# Conceptual Insecticide Branding
These Raid Insect Killer Products are Packaged with Style

By Michael Hemsworth | Published 2017-07-04 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/insect-killer
References: [packagingoftheworld](http://www.packagingoftheworld.com/2017/07/raid-concept.html) & [youna.design](http://youna.design/)

Raid insect killer products have a branding aesthetic that hasn't changed much over the years, so this [conceptual rebranding of the products](https://www.trendhunter.com/trends/sunbird) by Youna Tang imagine what could be done to update them. The packaging consists of [sprays and traps](https://www.trendhunter.com/trends/fumakilla-skin-vape) that are stylishly designed to be quite chic and more demure than one might otherwise expect. This makes them look more professional and suitable for the controlling of bug populations that are taking over your personal space.

The conceptual Raid insect killer products packaging also takes a different approach when it comes to the brand's existing solutions. For instance, the ant baits have been designed with an origami aesthetic to make them aesthetically pleasing as well as effective when it comes to trapping pests.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 5% | Activity: 9% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Stylish Branded Insecticides:** Insecticide brands can create packaging and designs that are stylish and chic to appeal to a broader market and increase sales.
- **Innovative Insecticide Packaging:** Insecticide brands can explore new packaging solutions, such as the origami-inspired ant baits, to make their products more appealing and effective.
- **Demure Insecticide Branding:** Insecticide brands can create more professional and demure branding that aligns with the needs of customers who prefer more subtle aesthetics.

### Sectors Adopting This

- **Pest Control Industry:** Insecticide brands can disrupt the pest control industry by introducing stylish and innovative products that attract more customers.
- **FMCG Industry:** Insecticide brands can create branded insecticides that compete with other fast-moving consumer goods in supermarkets and stores.
- **Packaging Industry:** Insecticide brands can work with packaging companies to create unique and innovative packaging solutions that set them apart from competitors.

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