# Social-Centric Smartphones The INQ Cloud Touch Features a Facebook Home Screen By Carly Foy | Published 2011-07-14 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/inq-cloud-touch References: [new.inqmobile](http://new.inqmobile.com/) The INQ Cloud Touch is the perfect smartphone for social network users. The phone, which is designed by British-based international company INQ, is a gadget that surrounds itself with the world of social media. The [Facebook](https://www.trendhunter.com/trends/facebook-portal-plus) application delivers your newsfeed right on the homepage of this sleek mobile. The INQ Cloud Touch also allows for easy uploads, check-ins and Facebook updates. The INQ Cloud Touch includes a 3.5” full HVGA touchscreen, a 5-megapixel autofocus camera with VGA video capture and a 600MHZ processor and uses [Google](https://www.trendhunter.com/trends/playful-phone-experimentation)’s Android operating system. **Implications** - Consumers want phones that multitask. No longer are phones just used for calling. The idea that more access to features like Facebook and [Twitter](https://www.trendhunter.com/trends/twitter-3d-gadget) is highly popular in the cell phone industry. Therefore companies can benefit by incorporating applications into their phones. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 65% | Activity: 83% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Social-centric Smartphones:** The rise of phones specifically designed for social media creates opportunity for new features and partnerships. - **Multitasking Phones:** Consumers increasingly seek mobile devices that can handle multiple functions at once, indicating a need for further innovation in this space. - **Social Media Integration:** Integrating social media platforms directly into mobile devices presents opportunities for companies to diversify their offerings and strengthen user engagement. ### Who This Affects Most - **Mobile Devices:** Companies in the mobile device industry should explore social media integration as a means of standing out and capturing consumer interest. - **Social Media Platforms:** Social media platforms could potentially partner with smartphone manufacturers to create more integrated and seamless experiences for users. - **Mobile App Development:** With the growing demand for multitasking and social media integration, the mobile app development industry has an opportunity to create innovative new products and services. ## Related on Trend Hunter - [Dedicated Social Media Devices](https://www.trendhunter.com/trends/twitter-3d-gadget.md) - [Photography-Centric Smartphones](https://www.trendhunter.com/trends/ax-phone.md) - [Mindful Communication Smartphones](https://www.trendhunter.com/trends/clicks-communicator.md) - [Keyboard-Intact E-Ink Smartphones](https://www.trendhunter.com/trends/the-minimalist-phone.md) - [Teen-Targeted Smartphone Models](https://www.trendhunter.com/trends/hmd-x1.md) - [Triple Operating System Smartphones](https://www.trendhunter.com/trends/nex-computing-nexphone.md) - [Posh Pill-Shaped Smartphones](https://www.trendhunter.com/trends/nokia-infinity-pro.md) - [Dedicated Content Creator Cameras](https://www.trendhunter.com/trends/instapocket.md) - [Micro-Sized Smartphone Models](https://www.trendhunter.com/trends/nanophone.md)