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# Blooming Biodegradable Bowls
The Innventia Takeout Container Blossoms When You Add Hot Water

By Amelia Roblin | Published 2013-05-03 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/innventia-takeout-container
References: [dornob](http://dornob.com/hot-water-turns-this-food-parcel-into-a-meal-ready-bowl/) & [innventia](http://www.innventia.com/en/)

What you're looking at is no ordinary [takeaway carton](https://www.trendhunter.com/trends/paper-pulp-coffee-carrier), for the Innventia takeout container boasts a few scrumptious features that make it far superior to others. Its materiality and its functionality serve up convenience with a side of eco-friendliness.

Hanna Billqvist and Anna Glansén worked with the Swedish Company to produce an [origami-style box](https://www.trendhunter.com/trends/tsubomi) from 100% biologically based paper. When you're finished with it, the [disposable bowl can be composted](https://www.trendhunter.com/trends/holy-carp-packaging).

But there's a theatricality to the Innventia takeout container that makes it particularly enticing. It comes compressed and compact with a belt strapped around it; remove this piece and and you'll discover a small hole in the bowl. Simply fill it from the kettle through this gap to prepare your just-add-water meal. As the contents heat up, the carton expands into a generous dish.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 70% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Biodegradable Packaging:** The trend of using biologically based materials for packaging offers opportunities for disruptive innovation in the packaging industry.
- **Sustainable Disposable Products:** The trend of creating sustainable and compostable disposable products presents opportunities for disruptive innovation in the food service industry.
- **Convenient Packaging Design:** The trend of designing packaging that offers convenience and functionality, such as the origami-style Innventia takeout container, provides opportunities for disruptive innovation in the packaging industry.

### Industries Being Reshaped

- **Packaging Industry:** The packaging industry can explore innovative ways to create biodegradable and convenient packaging solutions like the Innventia takeout container.
- **Food Service Industry:** The food service industry can capitalize on the trend of sustainable and compostable disposable products, offering eco-friendly options to customers.
- **Paper Industry:** The paper industry can leverage the trend of biologically based paper to develop innovative and sustainable products like the Innventia takeout container.

## Related on Trend Hunter

- [Seaweed-Based Takeout Boxes](https://www.trendhunter.com/trends/just-eat-takeaway.md)
- [All-In-One Compostable Cups](https://www.trendhunter.com/trends/the-butterfly-cup.md)
- [Origami-Inspired Lunch Boxes](https://www.trendhunter.com/trends/foldibox-2.md)
- [Biotransformable Cup Designs](https://www.trendhunter.com/trends/verigreen.md)
- [Collapsible Folding Carrier Cups](https://www.trendhunter.com/trends/origami-cup.md)
- [Bio-Based Single-Use Cups](https://www.trendhunter.com/trends/verigreen-plus.md)
- [Fully Compostable Packaging](https://www.trendhunter.com/trends/compostable-seed-packaging.md)
- [Edible Treat Containers](https://www.trendhunter.com/trends/treat-container.md)
- [Bamboo Hot Beverage Cups](https://www.trendhunter.com/trends/celebration-packaging.md)
