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# Augmented Reality Lenses
Innovega iOptik Contacts Will Let You See Multiple Images

By Sarah Robson | Published 2012-05-10 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/innovegas-ioptik-contacts-lenses
References: [huffingtonpost](http://www.huffingtonpost.com/2012/05/04/innovega-ioptik-super-soldier-vision_n_1477678.html) & [innovega-inc](http://innovega-inc.com/new-architecture.php)

The Innovega iOptik contact lenses are a system that uses a combination of eyeglasses and cutting edge technology that may have huge potential for military application. These contacts drastically improve vision, while showing another picture in the person’s line of vision.

This new technique can show users detailed maps including extra images projected from satellites and potentially, a live feed. These glasses have the ability to focus on close-up objects while simultaneously showing objects that appear further away. The [US Army’s](https://www.trendhunter.com/trends/electrooptical-intelligentsensing-systems) [Department of Defense](https://www.trendhunter.com/trends/augmented-reality-microscope) is extremely interested, and has requested prototypes.

Some comparisons have been made between [Google’s](https://www.trendhunter.com/trends/superhexa-vision) Project Glasses and other companies that have created similar reality display glasses. Currently, there is a huge demand for multi-focal glasses to replace bulky soldier helmets. These multi-focal augmented reality glasses appear to be the future for military technology headgear.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 76% | Activity: 88% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Why This Trend Is Growing

- **Augmented Reality Lenses:** The Innovega iOptik contact lenses combine eyeglasses with cutting-edge technology, providing disruptive innovation opportunities for various applications.
- **Multi-focal Glasses:** There is a growing demand for multi-focal glasses to replace bulky soldier helmets, presenting disruptive innovation opportunities in military technology headgear.
- **Reality Display Glasses:** The development of reality display glasses, such as Google's Project Glasses, offers disruptive innovation opportunities in the field of augmented reality.

### Industries Being Reshaped

- **Military Technology:** The military industry can explore the use of augmented reality lenses, multi-focal glasses, and reality display glasses to enhance soldiers' vision and capabilities.
- **Eyewear:** The eyewear industry has the potential to incorporate cutting-edge technology, like augmented reality lenses and multi-focal glasses, into their product offerings.
- **Technology:** The development of augmented reality lenses, multi-focal glasses, and reality display glasses presents disruptive innovation opportunities within the technology sector.

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