# Recycled Cotton Packaging Karta-Pack is an Innovative Material Made with Recycled Cotton Fibers By Laura McQuarrie | Published 2016-11-16 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/innovative-material References: [fastcodesign](https://www.fastcodesign.com/3065607/the-fast-company-innovation-festival/11-exciting-new-materials-designers-should-watch) & [materialconnexion](https://www.materialconnexion.com/database/768202.html) 'Karta-Pack' is the name of an innovative material that's made from 100% post-consumer material, such as [recycled cotton fibers](https://www.trendhunter.com/trends/ame) from discarded jeans and t-shirts. The hybrid material boasts the comforting feel of cotton, as well as the durability of plastic, which makes it ideal for use as a packaging material, especially in high-end applications. As well as lending a luxurious look and feel to [nestable and stackable product packaging solutions](https://www.trendhunter.com/trends/paperseal-pressed), the Karta-Pack pulp helps to recycle millions of cotton clothing items annually that would otherwise completely go to waste. Beyond packaging for a variety of consumer products, the [100% compostable](https://www.trendhunter.com/trends/echo-pads) and waste-based innovative material may even be able to give form to molded furniture designs that are strong and supportive, yet also feel soft like fabric. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 90% | Activity: 94% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Recycled Cotton Packaging:** Opportunity for businesses to utilize recycled cotton fibers in packaging materials, providing a sustainable alternative to traditional plastic. - **Luxurious Packaging Solutions:** Disruptive innovation opportunity to create high-end packaging solutions using Karta-Pack, a material that combines the feel of cotton with the durability of plastic. - **Molded Furniture From Waste-based Material:** Innovative potential to create molded furniture designs that are both strong and supportive, while also providing a soft fabric-like feel using the 100% compostable Karta-Pack pulp. ### Where This Applies - **Packaging Industry:** Opportunity for packaging companies to incorporate Karta-Pack, a recycled cotton packaging material, into their product offerings, appealing to environmentally-conscious consumers. - **Textile and Fashion Industry:** Disruptive potential for textile and fashion companies to repurpose and recycle cotton clothing items into Karta-Pack pulp, creating a closed-loop system for sustainable material production. - **Furniture Industry:** Innovation opportunity for furniture manufacturers to explore the use of Karta-Pack pulp as a waste-based material for creating molded furniture designs that prioritize sustainability without compromising on comfort and durability. ## Related on Trend Hunter - [Fiber-Based Recyclable Packaging](https://www.trendhunter.com/trends/mother-parkers.md) - [Sustainable Carton-Style Packaging](https://www.trendhunter.com/trends/elopak-paperboard.md) - [Paper-Based Recyclable Packaging](https://www.trendhunter.com/trends/recoflex.md) - [Paper-Made Juice Packaging](https://www.trendhunter.com/trends/tetra-brik-aseptic.md) - [Paper-Made Frozen Food Packaging](https://www.trendhunter.com/trends/recyclable-paper-bags.md) - [Paper-Made Product Bundles](https://www.trendhunter.com/trends/paper-bundle-packaging.md) - [One-Handed Paper Cartons](https://www.trendhunter.com/trends/onehand-pump-paper-pack.md) - [Tubular Paper-Made Snack Packaging](https://www.trendhunter.com/trends/sonoco-paper-can.md) - [Recyclable eCommerce Packaging](https://www.trendhunter.com/trends/amazon-packaging.md)