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# Surfing Mini Figure Shoots
Alberto Seveso's Ink Riders Series Looks Like It was Shot in the Ocean

By Meghan Young | Published 2011-07-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ink-riders
References: [neatorama](http://www.neatorama.com/2011/07/14/ink-surfing/) & [burdu976](http://www.burdu976.com)

The Ink Riders series is so well-executed, I found myself wanting to believe, just for a second, that this [LEGO](https://www.trendhunter.com/trends/the-great-wave-off-kanagawa) minifig was actually surfing some pretty epic waves. Of course, that's not possible even in our most wildest dreams (this isn't 'Toy Story,' though I would be surprised if this series was inspired by that film franchise).

Shot by Italy-based illustrator and graphic desiger Alberto Seveso, the Ink Riders series plays on his fascination with [ink clouds in waters](https://www.trendhunter.com/trends/lidris). Although he has previously concentrated on the careful formation of these clouds, it seems that after much practice, he has decided to create a more purposeful portfolio with Ink Riders.

By actively forming waves with ink, Seveso's Ink Riders series looks like it was shot in the ocean.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 70% | Activity: 54% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What Makes This Trend Stand Out

- **Ink Art:** Ink art is increasingly being applied in various mediums creating new opportunities for artists and businesses.
- **Mini Figures as Art:** Mini figures, previously thought of as toys, are becoming recognized as works of art.
- **Surf Culture:** The influence of surf culture is being seen across many creative industries.

### Sectors Adopting This

- **Toy and Collectibles Industry:** The toy and collectibles industry could benefit from incorporating innovative ink art designs into their products.
- **Art Galleries and Museums:** Art galleries and museums can showcase mini figures as works of art, introducing a new genre to collectors and enthusiasts.
- **Marketing and Advertising Industry:** The marketing and advertising industry could leverage surf culture visuals and ethos to appeal to a broader audience.

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