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# CBD-Infused Energy Drinks
Daytrip Go Combines Caffeine, CBD, B Vitamins & Adaptogens

By Laura McQuarrie | Published 2020-04-02 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/infused-energy-drink
References: [bevnet](https://www.bevnet.com/news/2020/gallery-marchs-new-products#pic-4) & [wearedaytrip](https://wearedaytrip.com/products/daytrip-go)

Daytrip Go is a new [CBD](https://www.trendhunter.com/trends/intune-cbd-drinks)-infused energy drink that's touted as a "daily go-to optimizer." While CBD is often included in food and beverages for its relaxing benefits, Daytrip emphasizes that CBD actually enhances the effect of natural caffeine and minimizes the undesirable side effects, such as energy spikes and crashes, by extending the longevity of the natural energy booster.

The raspberry-flavored energy drink is packed with [natural caffeine from green tea](https://www.trendhunter.com/trends/half-half) and guarana, as well as B Vitamins for nervous system support and mood-boosting, as well as adaptogenic herbs that are known for their energizing and stabilizing benefits. The energy drink is sweetened with allulose, which is found in raisins and figs, and offers 15 milligrams of CBD and 185 milligrams of natural caffeine per each tall, 12-ounce can.

Image Credit: Daytrip

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 45% | Activity: 30% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Cbd-infused Energy Drinks:** Incorporating CBD into energy drinks can be a disruptive innovation opportunity in the functional beverages industry.
- **Adaptogenic Herbs:** Using adaptogenic herbs in energy drinks can create a new trend of stress-relieving drinks in the health and wellness industry.
- **Natural Sweeteners:** Substituting artificial sweeteners with natural sweeteners like allulose can be a booming trend in the food and beverage industry.

### Who This Affects Most

- **Functional Beverages:** Introducing CBD in energy drinks can create huge opportunities in the functional beverages sector.
- **Health and Wellness:** Adding adaptogenic herbs can help develop a new product category in stress-reducing drinks in the health and wellness industry.
- **Food and Beverage:** There is a huge potential for the use of natural sweeteners like allulose in the food and beverage industry to replace artificial sweeteners.

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