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# Cannabis-Infused Candles
Boy Smells' 420 Candle Collection Explores the Aroma of Cannabis

By Laura McQuarrie | Published 2020-03-31 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/infused-candles
References: [thezoereport](https://www.thezoereport.com/p/boy-smells-420-candle-collection-features-a-brand-new-scent-everything-you-need-to-relax-22666326) & [boysmells](https://boysmells.com/collections/tumbleweed/products/best-buds-bundle)

Cowboy Kush, Cashmere Kush and Kush are the cannabis-infused candles can be found in Boy Smells' 420 Collection, which offers an exploration of cannabis' scent, which used to be a smell that people attempted to control or conceal before the substance's legalization in many places. In the themed candle collection, there's one fan-favorite scent, a reinterpreted classic and a brand-new scent. Cowboy Kush is Boy Smells' latest creation and it combines notes of suede, saffron flower, labdanum, tonka, raspberry and patchouli, and it's uniquely described by the brand as a "tumbleweed of a scent."

According to the Los Angeles-based candle brand, "The olfactive qualities of cannabis are simultaneously nostalgic and subversive; ideas we like to explore."

Image Credit: Boy Smells

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 56% | Activity: 67% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Cannabis-themed Products:** Opportunity for other product categories to incorporate cannabis themes and scents to cater to the growing demand.
- **Exploration of Nostalgic Scents:** There is potential for brands to create products that evoke nostalgia and sentimentality in consumers, similar to Boy Smells' use of cannabis' scent.
- **Innovative Candle Scents:** There is room for more unique and alluring scents like Boy Smells' 420 Collection that cater to consumers looking for unconventional olfactory experiences.

### Who This Affects Most

- **Home Fragrance Industry:** Opportunity to expand product offerings to cater to the growing trend of cannabis-themed fragrances.
- **Beauty and Personal Care Industry:** Similar to the home fragrance industry, there is potential to incorporate cannabis-themed scents and products in the beauty and personal care industry.
- **Gifting and Specialty Retail Industry:** The unique scents offered by the cannabis-infused candle line creates opportunities for specialty retailers and gifting companies to create niche cannabis-themed product categories.

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