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# Inflated Frame Luxe Sunglasses
LOEWE's Inflated Fall 2022 Sunglasses are Bold in Visual Design

By Amy Duong | Published 2022-08-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/inflated-fall
References: [hypebeast](https://hypebeast.com/2022/8/loewe-fall-2022-inflated-sunglasses-mask-rectangular-cateye-jonathan-anderson) & [loewe](https://www.loewe.com/usa/en/women/accessories/sunglasses)

[LOEWE](https://www.trendhunter.com/trends/squeeze-bag) introduces its new Inflated Fall 2022 collection of eyewear that continues to build upon the blown-up look that has been seen across some of the seasonal apparel. This time around, the bulbous look is applied to the eyewear selection with inflated sunglasses to join the roster. It has three different silhouette options -- this features the Mask sunglasses, the Cateye, and the Rectangular look.

It comes in tonal looks of white or black or brighter primary hues of blue, red, or yellow. Overall, it embodies a [retro-futuristic design language](https://www.trendhunter.com/trends/culture-refined) and the Mask iteration has a thick frame and branded arms. The Rectangular style has two separate lenses and triangle-darted arms. The Cateye boasts a modern touch and feminine look.

Image Credit: LOEWE

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 89% | Activity: 84% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### What Makes This Trend Stand Out

- **Inflated Eyewear:** Inflated eyewear design presents an opportunity for eyewear manufacturers to experiment with creative form factor and introduce new design elements and materials.
- **Retro-futuristic Design:** Brands can capitalize on the retro-futuristic design language to create unique products that combine both old and new technology and design elements.
- **Bold Silhouette Options:** Bold silhouette options provide opportunities to experiment with shapes and a wider range of color palettes, breaking away from traditional styles of eyewear.

### Sectors Adopting This

- **Eyewear Manufacturing:** Eyewear manufacturers can keep up with evolving trends in design and experiment with form and functionality, to stay ahead of the competition and continually wow buyers with new, exciting designs.
- **Fashion and Design:** Fashion designers can experiment with innovative styles and new materials to create fresh takes on classic fashion pieces, like eyewear; this in turn allows them to stand out in a crowded marketplace.
- **Personal Accessories:** Personal accessories companies can incorporate the bold style and unique Inflated design into their products to create unique and distinctive variations that consumers will be drawn to.

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