# Creative Upcycled Festival Sites Industrius is a Change Engine Transforming Waste in London By Rebecca Byers | Published 2012-09-06 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/industrius References: [buildingbetterbusiness.org.uk](http://www.buildingbetterbusiness.org.uk/socialenterprise/industrius) & [industrius.wordpress](http://industrius.wordpress.com/) Industrius is a new not-for-profit enterprise based in London that aims to transform vacant spaces into short-term creative projects. Industrius is dedicated to [upcycling](https://www.trendhunter.com/trends/rotterdam-urban-winery) currently powers the Industri[us] Festival of Upcycling in Canning Town that lasts from June to September. The current site of the Festival, Industrius' first site, was created entirely from borrowed, used or reusable materials, and is 'packable,' thus it could be packed up and transferred to a new site at the end of the current term. Currently, the eco-friendly site features a street food court, the Cockney Museum, Dorset Cider House, Upcylers market and an [exhibition](https://www.trendhunter.com/trends/powershift-exhibition). In bringing attention and activity to potentially downtrodden and desolate urban areas, Industrius hopes to also generate long-term transformation in communities by encouraging enterprise and inspiring innovation. **Contact Information** Industrius [website](http://industrius.wordpress.com/) Industrius on [Facebook](http://www.facebook.com/industrius) Industrius on [Twitter](http://twitter.com/industri_us) ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 46% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### What Makes This Trend Stand Out - **Upcycling Vacant Spaces:** Disruptive innovation opportunity: Develop a business model that transforms vacant spaces into short-term creative projects, promoting sustainability and community engagement. - **Eco-friendly Festivals:** Disruptive innovation opportunity: Create festivals and events that prioritize sustainability by using borrowed, used, or reusable materials, encouraging other organizers to adopt eco-friendly practices. - **Community-driven Transformation:** Disruptive innovation opportunity: Foster long-term community transformation by inspiring innovation and encouraging enterprise in downtrodden urban areas through creative projects and initiatives. ### Sectors Adopting This - **Event Planning:** Disruptive innovation opportunity: Incorporate upcycling principles into event planning, creating eco-friendly and sustainable festivals and events that attract environmentally conscious attendees. - **Urban Revitalization:** Disruptive innovation opportunity: Develop strategies and initiatives that revitalize desolate urban spaces by creating temporary creative projects and events, promoting community engagement and transforming the areas in the long term. - **Sustainable Design:** Disruptive innovation opportunity: Integrate sustainable design principles into architectural and urban planning processes, focusing on upcycling materials and transforming vacant spaces into vibrant and eco-friendly destinations. ## Related on Trend Hunter - [Sustainable Public Festivals](https://www.trendhunter.com/trends/cloud-9-festival.md) - [Sustainably-Focused Experimental Fashion](https://www.trendhunter.com/trends/upcycled-fashion-collection.md) - [Eco-Friendly Pop-Up Restaurants](https://www.trendhunter.com/trends/the-green-vic.md) - [Sustainable Music Festival Campaigns](https://www.trendhunter.com/trends/no-tent-left-behind.md) - [Festival-Based Mycelium Pavlions](https://www.trendhunter.com/trends/hayes-pavilion.md) - [Unique Urban Event Hires](https://www.trendhunter.com/trends/private-hire.md) - [Junkyard-Inspired Art Projects](https://www.trendhunter.com/trends/junkyard-diving.md) - [Sustainable Festival Pop-Ups](https://www.trendhunter.com/trends/barbour-2.md) - [Music Festival Bright Pavilions](https://www.trendhunter.com/trends/reright-design.md)