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# Inclusive Emoji Updates
Apple's Most Emoji Recent Update Shows a Woman Breastfeeding

By Mary Van Puymbroeck | Published 2017-07-19 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/inclusive-emojis
References: [dezeen](https://www.dezeen.com/2017/07/18/apple-new-emojis-include-breastfeeding-mother-woman-in-hijab/) & [vox](https://www.vox.com/culture/2017/7/18/15985412/apple-2017-emoji-inclusive-woman-in-headscarf-breastfeeding)

Apple's most recent update has unveiled a new and improved inclusive emoji update.

To celebrate World Emoji Day, Apple unveiled a collection of more ethically focused emojis including a woman wearing a headscarf and a woman breastfeeding. Apple also responded to critics by replacing the "revolver" emoji with a green water gun. 'New Yorkers Against Gun Violence' was pushing for the removal of the revolver emoji, as they said it promoted the visibility of gun violence.

While these images may seem commonplace in life, it is a positive move in the right direction to include images that promote inclusivity in our online presences. Unfortunately fans will have to wait until Apple's iOS, macOS and watchOS are released later this year.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 84% | Activity: 81% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Viral](https://www.trendhunter.com/viral)

## Key Themes

### What's Driving This Trend

- **Inclusive Emoji Updates:** The rising demand for inclusive emojis in the digital space presents an opportunity for companies to develop and promote ethically-focused products and services.
- **Online Inclusivity Push:** The push for online inclusivity should inspire companies to explore how digital tools can be used to enhance their diversity and inclusion efforts.
- **Ethically Focused Emojis:** The trend toward developing more ethically focused emojis highlights the growing demand for brands to reflect the values of their consumers in their digital products.

### Who This Affects Most

- **Technology:** As technology continues to shape the way we communicate, the development of inclusive emojis should be a priority for companies in the tech industry.
- **Social Media:** The push for more inclusive emojis signals an opportunity for social media companies to improve the representation of underrepresented groups on their platforms.
- **Consumer Goods:** The growing demand for ethically focused emojis reflects the increasing consumer preference for products and services that align with their values.

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