# In-Browser Crypto Purchases Users of the Opera Browser Can Now Purchase Bitcoin and Ethereum By Daniel Johnson | Published 2020-03-19 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/inbrowser-crypto References: [engadget](https://www.engadget.com/2020-03-18-opera-in-browser-cryptocurrency-purchase-apple-pay-bitcoin.html) & [press.opera](https://press.opera.com/2020/03/17/opera-crypto-wallet-easy-top-ups-us/) The Opera web browser now has the ability to support in-browser crypto acquisitions. In-browser crypto purchases are accessible to users in the United States and Scandinavian countries, where [Bitcoin](https://www.trendhunter.com/trends/cryptocompatible-investment-app) and [Ethereum](https://www.trendhunter.com/trends/metamask-1) can be purchased through Apple [Pay](https://www.trendhunter.com/trends/seamless-cryptocurrency-transactions), or through a debit account. Charles Hamel, the head of cryptocurrencies for Opera, spoke about integrating blockchain, "In the past, obtaining cryptocurrencies was a cumbersome process that took hours or even days. When you compare it with this seamless solution, which takes less than 30 seconds, it really is a gamechanger." The Opera browser has a history of integrating cryptocurrencies in the past, and it was one of the first to implement a crypto wallet. Image Credit: Opera ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 5% | Activity: 38% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### Why This Trend Is Growing - **Seamless In-browser Crypto Purchases:** The ability to purchase cryptocurrencies seamlessly within a web browser presents disruptive innovation opportunities for enhancing user accessibility and adoption. - **Reduced Friction Crypto Acquisitions:** Enabling quick and efficient cryptocurrency acquisitions through in-browser platforms creates disruptive innovation opportunities for streamlining the traditional cumbersome process of obtaining cryptocurrencies. - **Integration of Blockchain in Web Browsers:** The integration of blockchain technology in web browsers offers disruptive innovation opportunities for expanding the functionality and utility of browsers, opening up new possibilities for user experiences and interactions. ### Industries Being Reshaped - **Cryptocurrency Exchange Platforms:** The seamless integration of in-browser crypto purchases presents a disruptive innovation opportunity for cryptocurrency exchange platforms to enhance user accessibility and convenience. - **Web Browsers:** The integration of blockchain and in-browser crypto purchases offers disruptive innovation opportunities for web browsers to augment their functionality and attract new user segments seeking a seamless crypto experience. - **Financial Technology (fintech):** The development of in-browser crypto purchases and streamlined crypto acquisitions presents disruptive innovation opportunities for the FinTech industry to evolve and improve the accessibility and convenience of cryptocurrency transactions. ## Related on Trend Hunter - [Crypto-Focused Payment Integrations](https://www.trendhunter.com/trends/metamask.md) - [Streamlined Cryptocurrency-Focused Apps](https://www.trendhunter.com/trends/progressive-web-app.md) - [Emoji-Based Web Addresses](https://www.trendhunter.com/trends/emoji-url.md) - [Browser-Integrated App Updates](https://www.trendhunter.com/trends/bluesky-1.md) - [Emoji-Inspired Customizable Web Browsers](https://www.trendhunter.com/trends/customizable-web-browser.md) - [Crypto Browser Add-Ons](https://www.trendhunter.com/trends/metamask-1.md) - [Crypto Wallet Browser Extensions](https://www.trendhunter.com/trends/kucoin-wallet.md) - [Mainstream Cryptocurrency Payments](https://www.trendhunter.com/trends/pay-with-crypto.md) - [AI-Accelerated Mobile Browsers](https://www.trendhunter.com/trends/opera-one-ios.md)