# Spicy Cheddar Cheeseburgers Burgerville Just Added the New in Your Face Cheeseburger By Katherine Pendrill | Published 2024-05-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/in-your-face-cheeseburger References: [qsrmagazine](https://www.qsrmagazine.com/news/burgerville-unveils-menu-innovation-for-spring-and-summer/)  Burgerville is gearing up for summer with the debut of a new seasonal menu that features a trio of tasty offerings: the In Your [Face Cheeseburger](https://www.trendhunter.com/trends/rise-bagels), Fried Asparagus, and Fried Pickles. Just as the name suggests, the In Your Face Cheeseburger is a burger that's big on flavor. This zesty offering consists of local Country Natural Beef paired with “In Your Face” Spicy Cheddar from [Face Rock Creamery](https://www.trendhunter.com/trends/face-twisters-sour-drops), some sliced Linguica Sausage from Zenner’s Sausage Co., [Mama Lil’s Peppers](https://www.trendhunter.com/trends/spicy-dill-pickle-mama-burger), lettuce, red onion, and a bit of mayo. The burger also pairs perfectly with the brand's other seasonal offerings, like the Fried Asparagus (made to order using Yakima Valley-grown asparagus) and the Fried Pickles (served with Sweet & Spicy Sauce from Kelly’s Jelly). Image Credit: Burgerville ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 17% | Activity: 24% | Freshness: 24% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Spicy- Cheeseburgers Trend:** Exploring unconventional flavor combinations to appeal to the adventurous foodie market. - **Local Ingredient Emphasis Trend:** Highlighting regional and sustainable ingredients to cater to eco-conscious consumers. - **Seasonal Menu Innovation Trend:** Utilizing limited-time menu items to create buzz and drive customer engagement. ### Where This Applies - **Food and Beverage Industry:** Innovating menu offerings to cater to evolving consumer taste preferences and dining experiences. - **Artisanal Food Production Industry:** Exploring collaborations with local producers for unique and premium ingredient sourcing. - **Restaurant Industry:** Leveraging seasonal menus as a strategy to differentiate and create excitement in a competitive market. ## Related on Trend Hunter - [Slightly Spicy Cheese Burgers](https://www.trendhunter.com/trends/big-sassy-cheeseburger.md) - [Latin Cuisine-Inspired Burgers](https://www.trendhunter.com/trends/tostada-cheeseburger.md) - [Spiced Honey Cheese Curds](https://www.trendhunter.com/trends/spiced-honey-cheese-curds.md) - [Local Onion-Celebrating Burgers](https://www.trendhunter.com/trends/walla-walla-bbq-cheeseburger.md) - [Limited-Edition Burger Brand Menus](https://www.trendhunter.com/trends/burgerville-menu-items.md) - [Autumnal Burger Restaurant Menus](https://www.trendhunter.com/trends/burgerville-fall-menu.md) - [Seasonal Creamy Chilis](https://www.trendhunter.com/trends/spicy-beef-chili.md) - [Oktoberfest-Inspired Beef Burgers](https://www.trendhunter.com/trends/oktoberfest-cheeseburger.md) - [Spicy Cherry Pepper Burgers](https://www.trendhunter.com/trends/spicy-cherry-pepper-relish-cheeseburger.md)