# Contrasting Tomboy Photoshoots The Double Magazine In The Street Editorial is Diversified By Jordy E | Published 2012-12-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/in-the-street References: [mode.newslicious.net](http://www.mode.newslicious.net/2012/12/in-street-harmony-boucher-jenny-shimizu.html) & [lemagazinedoublet](http://www.lemagazinedouble.comt) Double Magazine's Fall 2012 In The Street editorial provides the ultimate lesson on [tomboy-chic fashion](https://www.trendhunter.com/trends/sujitha-shivajothi). The French publication has teetered along the lines of all things feminine and masculine, making the case for the harmonious pairing between the two styles. Charlotte Collet dressed models Harmony Boucher and Jenny Shimizu in tough menswear and the most dainty of female apparel options. The two rocked short cropped hairdos while clad in frilly pink ballet dresses, [Chanel](https://www.trendhunter.com/trends/coco-mademoiselles)-inspired tweed coats and [aggressive army boots](https://www.trendhunter.com/trends/studio-nicholson-fw25), leaning up throughout against wire fences and subway stops. Photographer Andreas Larsson added his own gritty touches, apparent in the grey scale finishes and faded coloring, accents that fit well with the looks of Boucher and Shimizu. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 79% | Activity: 29% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Tomboy-chic Fashion:** Opportunity for fashion designers to create collections that blend masculine and feminine elements. - **Gender-blurring Styles:** Potential for retailers to market and sell clothing that challenges traditional gender norms. - **Gritty Fashion Photography:** Chance for photographers to experiment with edgier, more raw visuals in fashion editorials. ### Who This Affects Most - **Fashion Design:** Disruptive innovation potential in creating gender-fluid clothing lines. - **Retail:** Opportunity to tap into a growing demand for gender-neutral fashion options. - **Fashion Photography:** Possibility for photographers to push boundaries and explore unconventional aesthetics. ## Related on Trend Hunter - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md)