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# Environmentally Oriented Editorials
The Document Journal In the Media Galaxy Photoshoot is Natural

By Jordy E | Published 2015-05-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/in-the-media
References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2015/04/in-media-galaxy-conservatives-are-from.html) & [documentjournal](http://www.documentjournal.com)

The Document Journal Spring/Summer 2015 In the Media Galaxy, Conservatives are From Mars, Liberals are From Venus editorial intersperses images of the outdoors with captures of [upscale couture pieces](https://www.trendhunter.com/trends/chanel-spring-summer-2026).

Photographer Harley Weir shot this mesmerizing mixture of natural and professionally executed elements. Weir did so with the input of stylist James Valeri who dressed model Rianne Van Rompaey in [pale draping fabrics](https://www.trendhunter.com/trends/jiyongkim-fw25) that stood out in front of blue waters, orange skies and green-hued horizons.

Make up artist Nami Yoshida remained true to the [natural surroundings](https://www.trendhunter.com/trends/burberry-x-highgrove) in this Document Journal feature with pale eyes and lips and subtle bronze cheek coloring. This was consistent with hair expert Tina Outen's execution of loose, tousled tresses that flowed freely.

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 43% | Activity: 62% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Nature-inspired Fashion:** Fashion brands can incorporate natural elements and colors into their designs for a unique and eco-friendly aesthetic.
- **Sustainable Beauty:** Beauty companies can promote natural and minimalistic makeup looks and use eco-friendly ingredients to appeal to environmentally conscious consumers.
- **Outdoor-inspired Photography:** Photographers can incorporate natural landscapes and environments into fashion and beauty photo shoots for a visually striking and impactful result.

### Where This Applies

- **Fashion Industry:** Fashion brands can embrace the eco-fashion trend and incorporate sustainable and nature-inspired designs into their collections.
- **Beauty Industry:** Beauty companies can innovate by using eco-friendly ingredients and minimalistic makeup looks to showcase their commitment to sustainability.
- **Photography Industry:** Photographers can stand out by offering nature-inspired photo shoots that incorporate outdoor landscapes and unique environments.

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