# Wealthy Servitude Photography In Service by Julia Fullerton-Batten Focuses on the Edwardian Era By Meghan Young | Published 2014-04-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/in-service-by-julia-fullertonbatten References: [trendland](http://trendland.com/yes-master-in-service-by-julia-fullerton-batten/) & [juliafullerton-batten](http://www.juliafullerton-batten.com/) In Service by Julia Fullerton-Batten, a photographer based in London, England, it a [photo series](https://www.trendhunter.com/trends/still-life-1) that will bring to mind the hit television drama, 'Downton Abbey.' It is a reflection on the Edwardian era in Britain and the servant culture that came hand-in-hand with it. Although a stylized version of the happenings in such wealthy homes, it also captures the exploitation and abuse that often went on behind closed doors. Shot in three [stately homes](https://www.trendhunter.com/trends/kilmory-house) in South England, In Service by Julia Fullerton-Batten showed the servants in authentic butler and maid uniforms while their employers can be seen in luxurious modern garb from the likes of [Alexander McQueen](https://www.trendhunter.com/trends/mcqueen-holiday-2025) and Chanel. This helps divide the two classes even further. The tableaus are captivating. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 56% | Activity: 38% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Edwardian-era Style:** Disruptive innovation opportunity: Design and produce modern clothing inspired by the Edwardian era to tap into the demand for vintage fashion. - **Class Divide Depiction:** Disruptive innovation opportunity: Create immersive experiences or interactive platforms that educate and raise awareness about the historical class divide and its impact on society. - **Exploration of Servant Culture:** Disruptive innovation opportunity: Develop digital platforms or apps that offer virtual tours or interactive exhibitions showcasing the history and stories of servant culture during the Edwardian era. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunity: Collaborate with fashion designers to create a collection that combines Edwardian-inspired styles with modern elements for a unique and fashionable look. - **Education:** Disruptive innovation opportunity: Partner with educational institutions or museums to develop educational programs or exhibits that shed light on the social dynamics of the Edwardian era and its relevance to today's society. - **Virtual Tourism:** Disruptive innovation opportunity: Create a virtual tourism platform that allows individuals to explore historical locations, such as stately homes, and learn about the servant culture of the Edwardian era through interactive experiences. ## Related on Trend Hunter - [Striking Glass Portraits](https://www.trendhunter.com/trends/glass-portraits.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [British Youth-Culture Photography Books](https://www.trendhunter.com/trends/home-and-away.md) - [Reimagined Edwardian Homes](https://www.trendhunter.com/trends/gunter-and-co.md) - [Historic Farmhouse Revivals](https://www.trendhunter.com/trends/joe-burns.md) - [Luxuriously Artistic Homes](https://www.trendhunter.com/trends/child-studio1.md) - [Progressive Home Collections](https://www.trendhunter.com/trends/domestic-workers-furniture-collection.md) - [Mock Social Good Fashion Ads](https://www.trendhunter.com/trends/not-models-own.md) - [19th-Century-Inspired Seating Collections](https://www.trendhunter.com/trends/scottish-designers.md)