# In-Car Smoking Bans Kids in The Car? Pay $200 By Bianca | Published 2008-08-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/in-car-smoking-bans-okotoks-alberta References: [calgary.ctv](http://calgary.ctv.ca/servlet/an/local/CTVNews/20080818/CGY_080818/20080818/?hub=CalgaryHome) Does this ad disturb you? That's the point. This [print awareness campaign](https://www.trendhunter.com/trends/specsavers-campaign) was created for the city of Okotoks, Alberta, and is meant to make people aware of a [new smoking bylaw](https://www.trendhunter.com/trends/stopfuckingvaping). The new rule says that anyone who smokes with children in the car is subject to a $300 fine. The ad copy reads, "If this offends you... smoking with kids in a car isn't any different." The retro image looks much like you might imagine the Marlboro to have looked at home with his baby, exhaling a thick puff on smoke into the baby's face. Check out some more [smoking awareness campaigns](https://www.trendhunter.com/trends/give-a-breath-5k) and anti-smoking innovations below. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 3% | Activity: 25% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Anti-smoking Advocacy:** There's an opportunity for innovative anti-smoking ad campaigns. - **Child Safety Regulations:** There's an opening for companies to offer products focused on keeping children safe in cars. - **Increased Regulation on Smoking:** Opportunities for businesses to adapt to changing regulations on smoking. ### Who This Affects Most - **Advertising:** Advertising agencies have a chance to create impactful ads related to anti-smoking and child safety regulations. - **Child Safety Products:** There's a market for companies that produce and market products focused on child safety in cars. - **Tobacco Industry:** Companies in the tobacco industry may need to adapt to new regulations related to smoking in cars. ## Related on Trend Hunter - [Pollution-Removing Murals](https://www.trendhunter.com/trends/this-campaign-sucks.md) - [Cheeky Infant Formula Campaigns](https://www.trendhunter.com/trends/good-start.md) - [Lung Cancer-Awareness Campaigns](https://www.trendhunter.com/trends/marie-keating.md) - [Gen Z-Targeted Ads](https://www.trendhunter.com/trends/outsmart-nicotine.md) - [Haunting Tech Safety PSAs](https://www.trendhunter.com/trends/centre-for-child-protection.md) - [Child Abuse-Preventing Campaigns](https://www.trendhunter.com/trends/prevent-child-abuse-america.md) - [Cheeky Electric Vehicles Ads](https://www.trendhunter.com/trends/koda-hijacks-competitors.md) - [National Trafficking Awareness Ads](https://www.trendhunter.com/trends/see-the-trafficking-signs.md) - [Creative Cancer Awareness Campaigns](https://www.trendhunter.com/trends/pick-up-your-poop.md)