# Piquant Plant-Based Chicken Products These New Impossible Foods Products Come in Three Varieties By Michael Hemsworth | Published 2023-02-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/impossible-foods-products References: [chewboom](https://www.chewboom.com/2023/02/22/impossible-foods-launches-new-spicy-chicken-nuggets-spicy-chicken-patties-and-chicken-tenders/) & [impossiblefoods](https://impossiblefoods.com)  These new [Impossible Foods](https://www.trendhunter.com/trends/impossible-foods-product) products are being launched to help expand the brand's reach and provide consumers with new options to enjoy when foraying into the market of plant-based foods. The new products include the Spicy Chicken Patties, Spicy Chicken Nuggets and Chicken Tenders, which are all crafted with [plant-based recipes with no meat](https://www.trendhunter.com/trends/new-this-product) in the mix. The piquantly favored products are intended to satisfy demand for consumers with a [penchant for spicy foods](https://www.trendhunter.com/trends/plant-based-sweet-chilli-tenders) and are crafted with a custom blend of spices. Each of the new Impossible Foods products have between 10 and 12-grams of protein per serving with no cholesterol, up to 35% less fat and up to 55% less saturated fat than chicken-based alternatives. The products are launching into retailers as well as select food service locations across the US. Image Credit: Impossible Foods ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 2% | Activity: 2% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Spicy Plant-based Protein:** Opportunity for plant-based food companies to innovate by creating spicy, protein-packed alternatives to meat products. - **Healthier Meat Alternatives:** Opportunity for food companies to create healthier alternatives to meat products by reducing fat and cholesterol content. - **Expanded Plant-based Food Market:** Opportunity for food companies to expand their offerings in the growing plant-based food market by creating new and innovative products. ### Where This Applies - **Food Manufacturing:** Opportunity for food manufacturers to create new plant-based products with unique flavors and health benefits. - **Fast Food Restaurants:** Opportunity for fast food restaurants to cater to health-conscious consumers by offering healthier plant-based options on their menus. - **Retail Grocery Stores:** Opportunity for retail grocery stores to expand their plant-based food offerings by adding new and innovative products like the spicy plant-based chicken from Impossible Foods. ## Related on Trend Hunter - [Kid-Friendly Plant-Based Foods](https://www.trendhunter.com/trends/impossible-foods-product.md) - [Crispy Chicken-Like Fillets](https://www.trendhunter.com/trends/the-impossible-crispy-chicken-fillet.md) - [Piquant Plant-Based Patties](https://www.trendhunter.com/trends/notchicken-spicy-patties.md) - [Vegan Chicken Nugget Alternatives](https://www.trendhunter.com/trends/impossible-chicken-nuggets-1.md) - [Frozen Plant-Based Chicken Products](https://www.trendhunter.com/trends/just-meat-chicken.md) - [Spicy Plant-Based Bites](https://www.trendhunter.com/trends/spicy-kickin.md) - [Pre-Seasoned Plant-Based Meats](https://www.trendhunter.com/trends/impossible-meal-makers.md) - [Plant-Based Breaded Chicken](https://www.trendhunter.com/trends/plantbased-impossible-panko-chicken.md) - [Piquant Plant-Based Patties](https://www.trendhunter.com/trends/spicy-kickin-patties.md)