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# Naturally Sourced Sweetener Products
Panaro Immuno Sweet Sweetener is Made with Prebiotic Fiber

By Michael Hemsworth | Published 2021-07-23 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/immuno-sweet-sweetener
References: [preparedfoods](https://www.preparedfoods.com/articles/125805-immuno-sweet-sweetener) & [panarofoods](http://www.panarofoods.com/)

The Panaro Immuno Sweet Sweetener is a naturally formulated product that will add a touch of sweetness to a range of recipes without the need to add in refined sugar or [artificial sweeteners](https://www.trendhunter.com/trends/sweet-freedom-glp-1).

The product is reported to have half the calories when compared to table sugar with a low Glycemic index rating and no bad aftertaste. The sweetener also features [prebiotic fiber](https://www.trendhunter.com/trends/snow-prebiotic-fibres) in the recipe to help slow down sugar absorption rates, [improve colon health](https://www.trendhunter.com/trends/prebiotic-dietary-supplements) and regularity.

The Panaro Immuno Sweet Sweetener is crafted with a shelf-stable recipe that incorporates the natural sugars and flavors in coconut flowers, apples, carrots, Jerusalem artichoke roots, licorice roots, erythritol and a series of spices including cinnamon and turmeric.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 52% | Activity: 76% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Naturally Sourced Sweeteners:** There is an opportunity for companies to develop and market more sweetener products that are naturally formulated, low in calories, and with added health benefits.
- **Prebiotic Fiber Products:** The addition of prebiotic fiber to food products, particularly sweeteners, can improve gut health and offer a competitive advantage for companies looking to disrupt the sweetener industry.
- **Low Glycemic Index Sweeteners:** The trend toward using low glycemic index sweeteners, such as the Panaro Immuno Sweet Sweetener, presents an opportunity for companies to offer healthier alternatives to refined sugar and artificial sweeteners.

### Industries Being Reshaped

- **Sweetener Industry:** Companies within the sweetener industry can capitalize on consumer demand for naturally sourced, low calorie, and healthier sweetener options that utilize ingredients such as prebiotic fiber.
- **Food and Beverage Industry:** The addition of prebiotic fiber and natural sweeteners to food and beverage products presents an opportunity for companies to differentiate themselves and appeal to health-conscious consumers.
- **Health and Wellness Industry:** The Panaro Immuno Sweet Sweetener and similar products align with the growing trend in the health and wellness industry for natural, functional ingredients that offer health benefits beyond basic nutrition.

## Related on Trend Hunter

- [Sugar-Mimicking Sweetener Blends](https://www.trendhunter.com/trends/sweetener-blend.md)
- [Ultra-Potent Sugar Substitutes](https://www.trendhunter.com/trends/soulsweet.md)
- [All-Natural Low-Glycemic Sweeteners](https://www.trendhunter.com/trends/reduced-calorie-sweetener.md)
- [Sugarcane-Made Sweeteners](https://www.trendhunter.com/trends/zerocalorie-sweeteners.md)
- [Sugar-Based Sweetener Products](https://www.trendhunter.com/trends/incredo-sugar-g2.md)
- [Natural Zero-Calorie Sweeteners](https://www.trendhunter.com/trends/nutrasweet-natural.md)
- [Brown Sugar-Inspired Sweeteners](https://www.trendhunter.com/trends/iconisweet-gold-sweetener.md)
- [Glycemic Inhibitor Sweetener Solutions](https://www.trendhunter.com/trends/nutraex-bisugar.md)
- [Zero-Waste Sweeteners](https://www.trendhunter.com/trends/carobway.md)
