# Immunity-Boosting Vitamin C Drops Rae Wellness Added Immunity Drops to Its Product Lineup By Riley von Niessen | Published 2020-09-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/immunity-drops References: [raewellness.co](https://raewellness.co/products/immunity-drops) Natural health and wellness label Rae Wellness has now updated its selection of offerings with Immunity Drops, a supportive supplement that helps to strengthen the immune system and prevent sickness. The drops include Vitamin C, Zinc, and Vitamin B6—which as Rae Wellness states, work to provide immunity support, maintain a healthy immune response, and help the body to produce more immune system cells. As the drops are unflavored, they can easily be integrated into ones diet. The label recommends taking one dropper of the liquid a day, which can be added to water, coffee, tea, or another beverage of the user's choice. The brand also offers its Immunity formula as a capsule that similarly uses Vitamin C and Zinc as key ingredients. [Rae Wellness'](https://www.trendhunter.com/trends/vegan-collagen1) supplements are available through its website, [Target](https://www.trendhunter.com/trends/nature-made-wellblends), and [Urban Outfitters](https://www.trendhunter.com/trends/school-lunch-is-healthcare). Image Credit: Rae Wellness ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 70% | Activity: 80% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Immunity-boosting Supplements:** Disruptive innovation opportunity: Develop personalized immunity supplements tailored to individual needs and preferences. - **Functional Ingredients:** Disruptive innovation opportunity: Create innovative food and beverage products infused with immunity-boosting ingredients like Vitamin C and Zinc. - **Wellness Supplements:** Disruptive innovation opportunity: Harness the power of unique blends and delivery methods to create convenient and effective wellness supplements. ### Where This Applies - **Health and Wellness:** Disruptive innovation opportunity: Exploit the growing demand for natural health and wellness products by introducing novel immunity-boosting solutions. - **Nutraceuticals:** Disruptive innovation opportunity: Leverage scientific advancements to develop advanced nutraceutical products that enhance immune function. - **Food and Beverage:** Disruptive innovation opportunity: Collaborate with nutritionists and chefs to create innovative, functional food and beverage products that promote overall wellness and strengthen the immune system. ## Related on Trend Hunter - [Vegan Collagen-Boosting Supplements](https://www.trendhunter.com/trends/vegan-collagen1.md) - [Ready-to-Mix Liquid Supplements](https://www.trendhunter.com/trends/liquid-supplement-beverage-enhancer.md) - [Immunity Liquid Beverage Enhancers](https://www.trendhunter.com/trends/immunity-liquid-beverage-enhancers.md) - [Immunity Support Wellness Shots](https://www.trendhunter.com/trends/remedy-organics-wellness-shots.md) - [13-in-1 Immunity Gummies](https://www.trendhunter.com/trends/immun.md) - [Immune System-Supporting Gummies](https://www.trendhunter.com/trends/zicam-daily-immune-support.md) - [Immunity-Boosting Gummies](https://www.trendhunter.com/trends/immunityboosting-gummies.md) - [Travel-Friendly Immunity-Focused Supplements](https://www.trendhunter.com/trends/immunity-drink-mix.md) - [Vitamin C-Rich Juice Shots](https://www.trendhunter.com/trends/vive-organic-pure-boost-vitamin-c.md)