# Traceable Immune Supplements Garden of Life's Doctor-Formulated Supplements Bolster Immune Health By Laura McQuarrie | Published 2020-10-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/immune-supplements References: [prnewswire](https://www.prnewswire.com/news-releases/in-a-brand-first-garden-of-life-launches-an-exciting-new-line-of-dr-formulated-supplements-available-only-at-target-301159613.html) & [gardenoflife](http://www.gardenoflife.com) Exclusively at Target, [Garden of Life](https://www.trendhunter.com/trends/garden-of-life-vitamin-code) is introducing a brand-new line of doctor-formulated, science-backed immune supplements that boast clean, traceable, organic and non-GMO ingredients. The new collection of supplements include solutions for kids and adults alike, and products that help to bolster overall immune health and promote rest throughout the sleep cycle. To create these products, Garden of Life worked closely with David Perlmutter, M.D, the doctor behind Dr. Formulated products. The Dr. Formulated Elderberry [Immune](https://www.trendhunter.com/trends/inner-immune) Gummies for Adults and for Kids pair traditional medicinal herbs like elderberry and echinacea with antioxidant-rich whole foods, Vitamins C, D and zinc. There's also the Dr. Formulated Sleep Gummies for Adults and for Kids to promote nights of rest, which is just as vital to well-being of the immune system. Image Credit: Garden of Life ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 27% | Activity: 21% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Doctor-formulated Supplements:** The rise of doctor-formulated supplements presents the opportunity for businesses to partner with healthcare professionals to create new products backed by scientific research. - **Clean-label and Traceable Ingredients:** As consumers increasingly demand transparency and clean-label ingredients, new opportunities arise for companies to innovate by providing traceable and organic supplements with non-GMO ingredients. - **Immune Support Supplements:** The growing market for immune support supplements presents an opportunity for companies to develop new and innovative products that help to bolster overall immune health and promote restful sleep. ### Sectors Adopting This - **Health Supplements Industry:** There is a growing opportunity for companies in the Health Supplements Industry to develop doctor-formulated, science-backed supplements with clean-label and traceable ingredients that target immune health and promote restful sleep. - **Pharmaceutical Industry:** As the demand for natural and organic supplements continues to grow, there is an opportunity for the Pharmaceutical Industry to expand its product line to include non-prescription natural supplements that support immune health and promote restful sleep. - **Retail Industry:** The Retail Industry has an opportunity to capitalize on the growing interest in immune support supplements by offering consumers a variety of doctor-formulated, science-backed supplements with clean-label and traceable ingredients that can be found in supermarkets and drugstores. ## Related on Trend Hunter - [Immunity-Boosting Gummies](https://www.trendhunter.com/trends/immunityboosting-gummies.md) - [13-in-1 Immunity Gummies](https://www.trendhunter.com/trends/immun.md) - [Whole Food Vitamin Gummies](https://www.trendhunter.com/trends/garden-of-life-vitamin-code.md) - [Family-Targeted Immune Support Supplements](https://www.trendhunter.com/trends/immune-support-supplement.md) - [Targeted Probiotic Supplements](https://www.trendhunter.com/trends/garden-of-lifes-triple-action-dr-formulated-probiotics.md) - [Immunity Boosting Digestive Supplements](https://www.trendhunter.com/trends/jarrow-formulas-immune-booster.md) - [Immunity Supporting Elderberry Gummies](https://www.trendhunter.com/trends/elderberry-gummies.md) - [Probiotic-Rich Immunity Supplement Drinks](https://www.trendhunter.com/trends/goodbelly-immune-support.md) - [Science-Backed Probiotic Gummies](https://www.trendhunter.com/trends/probiotic-gummies.md)