# Motley Editorials 'Illusion' Plays on Androgyny for High Fashion's August Issue By Marissa Brassfield | Published 2009-08-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/illusion-high-fashion-august References: [thefashionisto](http://thefashionisto.com/blog/2009/08/editorial-illusion-comme-des-garcons/) & [mensmodelstalk.blog8.fc2](http://mensmodelstalk.blog8.fc2.com/blog-entry-1229.html) This 'Illusion' editorial for High Fashion's August issue is a motley celebration of [Comme des GarÃ](https://www.trendhunter.com/trends/comme-des-garons-gdragon)§ons' Fall 2009 line. Photographer Yasutomo Ebisu captures model Wiktor Hansson in decidedly masculine separates, but stylist Kazumi Horiguchi really pushes the [androgyny theme](https://www.trendhunter.com/trends/sujitha-shivajothi) by pairing the Comme des Garçons clothing with [feminine headwear and makeup](https://www.trendhunter.com/trends/contemporary-femininity). **Implications** - In the 'Illusion' editorial for High Fashion's August issue, Kazumi Horiguchi plays with the perceived androgynous quality of the Comme des Garçons brand. This is a great shoot and it's exciting to think about Kazumi Horiguchi's next styling, as he is an absolute genius. This editorial certainly flirts with the gender divide. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 69% | Activity: 58% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Key Themes Behind This Trend - **Androgynous Fashion:** The 'Illusion' editorial for High Fashion's August issue highlights a trend towards androgynous fashion, creating an opportunity for designers to break gender norms and experiment with new styles. - **Gender-bending Beauty:** The use of feminine headwear and makeup on model Wiktor Hansson in the 'Illusion' editorial showcases a trend towards gender-bending beauty, presenting an opportunity for beauty companies and stylists to create new and boundary-pushing looks. - **Mixing Masculine and Feminine:** Stylist Kazumi Horiguchi's pairing of masculine separates from the Comme des Garçons line with feminine headwear and makeup highlights a trend towards mixing masculine and feminine styles, giving an opportunity for brands to create innovative and unique fashion lines that blend traditional gendered fashion styles. ### Where This Applies - **Fashion:** The 'Illusion' editorial for High Fashion's August issue showcases trends in androgynous fashion, gender-bending beauty, and mixing masculine and feminine styles, offering an opportunity for fashion brands to create new and groundbreaking lines. - **Beauty:** The use of gender-bending beauty in the 'Illusion' editorial provides an opportunity for beauty companies and stylists to create new and boundary-pushing looks that challenge traditional beauty norms. - **Photography:** Photographer Yasutomo Ebisu's work in the 'Illusion' editorial highlights a trend in capturing androgynous fashion, presenting an opportunity for photographers to experiment with new styles and aesthetics that challenge traditional gendered fashion photography. ## Related on Trend Hunter - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Avant-Garde High Streetwear](https://www.trendhunter.com/trends/hm-x-glenn-martens.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Artful Luxe Fashion Collaborations](https://www.trendhunter.com/trends/otani.md) - [Designer Fashion Collabs](https://www.trendhunter.com/trends/comme-des-garons-gdragon.md)