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# Rearrangeable Auto Seats
Customizable IKEA Car Has Changeable Graphic OLEDs

By Alexandru Mares | Published 2009-09-16 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/ikea-car
References: [yankodesign](http://www.yankodesign.com/2009/09/15/agreed-ikea-is-totally-inspiring/)

Everyone knows about the [IKEA](https://www.trendhunter.com/trends/suv-kit) furniture brand, but only a few know about the brand new concept IKEA car. Thinking about the company’s image you can tell from the start that this must be an [electric battery driven vehicle](https://www.trendhunter.com/trends/mercedes-vision-v)—and you are right.

This car is very spacious and has a [customizable interior](https://www.trendhunter.com/trends/nissan-primastar-flexvan). So besides the fact that you can arrange the seats any way you want, the head lights are bright OLED panels that can host changeable graphics. In-wheel motors power the vehicle with the help from two battery packages placed in the front and back of the car.

Check out the photos and comment if you like.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 12% | Activity: 14% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Customizable Car Interiors:** The concept of customizable car interiors presents disruptive innovation opportunities for car manufacturers and interior design companies.
- **Changeable OLED Graphics:** The use of changeable OLED graphics in car design presents disruptive innovation opportunities for electronics and display screen manufacturers.
- **In-wheel Motors:** The development and utilization of in-wheel motors in car design presents disruptive innovation opportunities for motor and battery technology companies.

### Who This Affects Most

- **Automotive:** The concept of a customizable car interior presents innovative opportunities for car manufacturers to differentiate themselves in the market.
- **Electronics:** The integration of changeable OLED graphics in car design presents an opportunity for electronics manufacturers to expand their product offerings.
- **Battery Technology:** The use of in-wheel motors in car design presents a unique battery and motor technology innovation opportunity for automotive and battery technology companies.

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