# Self-Watering Planters iGrow by Psychic Factory is a Pot That Absorbs Water on Its Own By Kevin Young | Published 2012-06-18 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/igrow-by-psychic-factory References: [yankodesign](http://www.yankodesign.com/2012/05/22/igrow-everyday/) & [psychicfactory](http://www.psychicfactory.com/) Most times people complain, for many reasons, about not having enough greenery indoors but iGrow by Psychic Factory is a tool that’ll let you sit back and relax while plants flourish. iGrow is a cleverly made [flowerpot](https://www.trendhunter.com/trends/balconyfarm-planter) that works around people’s schedule instead of the other way around. It’s designed for people who don’t have a green thumb and those who travel lots and are barely home. The iGrow works by absorbing water from a plate that sits under the pot. When the plant needs water it [automatically waters itself](https://www.trendhunter.com/trends/plant-irrigation) without the need of human aid. Stagnant water won’t be an issue so don’t worry about the mosquitos infesting the water. iGrow by Psychic Factory is a simple, modern and easy-to-use green tool that’ll turn your bland [indoor decor](https://www.trendhunter.com/trends/indoor-gardening-1) with a more natural feel. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 78% | Activity: 62% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Smart Planters:** The trend of self-watering planters like iGrow presents opportunities for businesses to develop innovative solutions that automate plant care and reduce the need for human intervention. - **Iot-enabled Gardening:** The IoT-enabled features of products like iGrow open up possibilities for businesses to create disruptive innovations in the gardening industry, combining technology with traditional plant care practices. - **Low-maintenance Greenery:** The growing demand for low-maintenance indoor plants and self-watering planters like iGrow creates opportunities for businesses to cater to busy individuals or those without a green thumb by offering hassle-free solutions for plant care. ### Sectors Adopting This - **Home and Garden:** The home and garden industry can embrace the trend of self-watering planters like iGrow and develop innovative gardening products that simplify plant care for consumers. - **Internet of Things (iot):** The IoT industry can explore the potential of smart planters like iGrow to create connected gardening solutions that enhance the way people interact with their indoor plants. - **Interior Design:** The interior design industry can incorporate self-watering planters like iGrow as part of their design concepts to offer clients a more sustainable and low-maintenance approach to indoor greenery. ## Related on Trend Hunter - [Self-Watering Smart Planters](https://www.trendhunter.com/trends/the-leafypod.md) - [Futuristic Self-Watering Planters](https://www.trendhunter.com/trends/the-klaustrafloria.md) - [Smart Self-Watering Planters](https://www.trendhunter.com/trends/tendril-1.md) - [Self-Watering Desk Planters](https://www.trendhunter.com/trends/posha.md) - [Self-Watering Plant Pots](https://www.trendhunter.com/trends/vivo-pot.md) - [Uniquely Shaped Self-Watering Pots](https://www.trendhunter.com/trends/self-watering-plant-house.md) - [Naturalistic Self-Watering Planters](https://www.trendhunter.com/trends/apot-selfwatering-planter.md) - [Spherical Self-Watering Pots](https://www.trendhunter.com/trends/sweet-basil-selfwatering-globe.md) - [Plant Watering Smart Devices](https://www.trendhunter.com/trends/growcube.md)