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# Million Dollar Name Bids
The Secret of the Identity of Banksy Comes at a Hefty Price

By Matt Ho | Published 2011-01-18 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/identity-of-banksy
References: [lostateminor](http://www.lostateminor.com/2011/01/18/buy-the-secret-to-banksys-identity-on-ebay/#more-49791) & [cgi.ebay](http://cgi.ebay.com/Identity-Banksy-/260720844294#ht_500wt_1156)

If you want to find out the identity of Banksy you can do so at a hefty price.

The famous [street artist's](https://www.trendhunter.com/trends/surreal-street-art-1) identity has never been revealed. Banksy even had us fooled with 'Exit Through the Gift Shop,' a film that was hardly about him. Now someone claims that they know the [identity of the artist](https://www.trendhunter.com/trends/the-maker-alias) and will mail you a piece of paper containing Banksy's real name -- if you have [$1,000,000](https://www.trendhunter.com/trends/fake-atm) that is. Whether or not you think this is the real deal is up to you.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 70% | Activity: 89% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Identity Mystery Market:** A trend where individuals or groups start trading and selling information to reveal the real identity of anonymous internet personalities or artists for high prices.
- **Valuable Data Brokerage:** A trend where individuals who possess valuable data, such as identity or location information, sell or auction it off to higher bidders.
- **Exclusive Information Market:** A trend where unique and exclusive information, products or services are sold on the market at a high cost, generating a sense of prestige, exclusivity and luxury for those who can afford them.

### Sectors Adopting This

- **Art Industry:** There is an opportunity for the art industry to innovate and implement blockchain technology that can verify the authenticity of art transactions and identities of anonymous artists.
- **Data Brokerage Industry:** There is an opportunity for the data brokerage industry to create tighter regulations for the buying and selling of personal data online, to minimize the risk of identity theft and data abuse.
- **Digital Security Industry:** There is an opportunity for the digital security industry to develop advanced encryption or blockchain technologies that can secure identity and location data, to prevent its theft or misuse.

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