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# ID-Authenticating Retail Solutions
The IDentiFake Plus from TokenWorks Pinpoints Authenticity

By Michael Hemsworth | Published 2020-06-11 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/identifake-plus
References: [csnews](https://csnews.com/identifake-plus-idage-verification-solution) & [tokenworks](https://www.tokenworks.com)

The IDentiFake Plus identification and age verification system has been unveiled by TokenWorks as a new solution for convenience stores that would make the process of customer authentication easier. The system works by having an ID scanned against a library of more than 6,000 identification cards from all 50 states and 196 countries. The system also checks for [known fakes](https://www.trendhunter.com/trends/scam-ai), while also checking for [authentication measures](https://www.trendhunter.com/trends/digital-authentication-system) put in place on the cards to prevent fraud.

The IDentiFake Plus identification and age verification system will keep a copy of the scan with a date/time stamp in order to help with due diligence. This also helps with seamless synchronization with security and video surveillance systems to accommodate retailers if an issue ever occurs.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 30% | Activity: 14% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail)

## Key Themes

### What's Driving This Trend

- **ID Verification Technology:** The development of ID verification technology presents disruptive innovation opportunities for retail and security industries to streamline customer authentication processes.
- **Fraud Prevention Solutions:** The introduction of fraud prevention solutions like the IDentiFake Plus system offers disruptive innovation opportunities for convenience stores and other retail businesses to combat counterfeit IDs and protect against fraud.
- **Integration of Security Systems:** The integration of identification scanning systems with security and video surveillance systems creates disruptive innovation opportunities for the retail industry to enhance security measures and improve incident response capabilities.

### Who This Affects Most

- **Retail Industry:** The retail industry can benefit from disruptive innovations in ID-authenticating solutions to improve customer authentication, prevent fraud, and enhance security measures.
- **Security Industry:** The security industry can explore disruptive innovation opportunities by integrating ID verification systems with existing security and video surveillance systems to provide enhanced protection against fraud and security breaches.
- **Convenience Store Industry:** The convenience store industry can leverage disruptive innovations in ID authentication technology to streamline age verification processes and ensure compliance with regulations for the sale of age-restricted products.

## Related on Trend Hunter

- [Facial Recognition ID Checkers](https://www.trendhunter.com/trends/intellicheck-platform-20.md)
- [Automated ID Authentication Apps](https://www.trendhunter.com/trends/authentication-apps.md)
- [Identity Verification Infrastructures](https://www.trendhunter.com/trends/iris-id.md)
- [Customer Verification Solutions](https://www.trendhunter.com/trends/nametag.md)
- [Age-Verifying Vaping Solutions](https://www.trendhunter.com/trends/ageai.md)
- [Extensive Online Verification Platforms](https://www.trendhunter.com/trends/sign-in-with-id.md)
- [Identity Verification Platforms](https://www.trendhunter.com/trends/pruvly-ai.md)
- [Health-Focused Identification Platforms](https://www.trendhunter.com/trends/identification-platform.md)
- [Business-Targeted Anti-Fraud Solutions](https://www.trendhunter.com/trends/antifraud-solution.md)
