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# Peek-A-Boo Spreads
The I.D. Magazine Spring Shoot Features Models Covering Up Their Goods

By Peter Vallas | Published 2011-03-04 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/id-magazine
References: [sidewalkhustle](http://sidewalkhustle.com/books/chanel-iman-hilary-rhoda-jessica-stam-erin-wasson-for-i-d-magazine-pre-spring-2011/) & [id-mag](http://www.id-mag.com/GeneralMenu/)

Graphic art and design bible I.D. Magazine has released some exclusive pics to their upcoming spring issues. Though the magazine focuses on art and design editorials, they do like to include some seductive spreads as well.

The latest I.D. Magazine cover spread features models Chanel Iman, Hilary Rhoda, Jes­sica Stam and Erin Was­son who are baring it all, yet trying to cover it up in a few shots. This alluring pictorial was shot by photographer Kayt Jones who was able to make this shoot playful and beyond provocative.

I.D. Magazine chose Pippa Vosper as the stylist for the shoot and gave the beautiful babes some creative couture in which they use to cover their lower regions, which makes this shoot both seductive and teasing.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 66% | Activity: 61% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### Key Themes Behind This Trend

- **Seductive Spreads:** Opportunity for brands to create provocative and alluring campaigns that capture attention and intrigue.
- **Creative Couture:** Potential for fashion designers to explore innovative ways of using clothing to cover and reveal certain body parts, adding an element of mystery and allure.
- **Playful Photography:** Photographers can experiment with playful and provocative concepts to create visually captivating images that stand out in the industry.

### Where This Applies

- **Fashion:** The fashion industry can leverage seductive spreads, creative couture, and playful photography to push boundaries and redefine traditional fashion campaigns.
- **Advertising:** Advertising agencies have an opportunity to incorporate seductive spreads and playful photography into their campaigns to capture consumer attention and create a lasting impression.
- **Media and Publishing:** Media and publishing companies can explore the concept of seductive spreads and creative couture to produce visually compelling content that resonates with their audience.

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