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# Sweater Weather Editorials
Kati Nescher Stars in i-D Magazine's Fall Issue

By Vasiliki Marapas | Published 2014-10-10 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/id-magazine-fall
References: [wearesodroee](http://wearesodroee.com/2014/10/09/if-you-wear-your-heart-on-your-sleeve-join-the-club/) & [i-d.vice](http://i-d.vice.com/en_gb/)

Kati Nescher stars in the 'If You Wear Your Heart On Your Sleeve, Join the Club!' editorial for i-D Magazine's Fall 2014 issue.

Sweater weather has officially arrived! Now is the time to snuggle ourselves in our favorite, [oversize cashmere cardigans](https://www.trendhunter.com/trends/clara-cashmere-cardigan), jumpers and jerseys. Fashion editor Jacob K swaddled Nescher in [deliciously soft garments](https://www.trendhunter.com/trends/reformations-cashmere-collection). Head-to-toe cashmere? Yes, please! Sign me up. I can imagine nestling into a cozy armchair with a cup of tea and a good read in some of these luxurious sweats.

Makeup artist Petros Petrohilos and hair stylist Tina Outen took a [simple, understated approach](https://www.trendhunter.com/trends/herdsman-sweater-collection) to finishing off these looks. The editorial was lensed by talented photographer Christian MacDonald for i-D Magazine's Fall 2014 issue.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 68% | Activity: 52% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Sweater Weather:** Opportunity for retailers to offer a wide range of stylish and cozy sweaters for the fall season.
- **Oversize Cashmere:** Growing demand for oversized cashmere garments, presenting an opportunity for luxury fashion brands and retailers.
- **Cozy Armchair:** Opportunity for furniture manufacturers to create comfortable and stylish armchairs for consumers looking to relax in style.

### Where This Applies

- **Fashion Retail:** Fashion retailers can capitalize on the trend of sweater weather by offering a variety of stylish sweaters and cardigans.
- **Luxury Fashion:** The demand for oversized cashmere presents an opportunity for luxury fashion brands to create exclusive and high-end garments.
- **Furniture:** Furniture manufacturers can tap into the trend of cozy armchairs by designing and producing comfortable and fashionable seating options.

## Related on Trend Hunter

- [Arty Knitwear Collections](https://www.trendhunter.com/trends/arty-knitwear.md)
- [Comfortable Sophisticated Knit Fashion](https://www.trendhunter.com/trends/kerisma-knits.md)
- [Handcrafted Fall Knitwear](https://www.trendhunter.com/trends/atelier-solana.md)
- [Understated Festive Knitwear](https://www.trendhunter.com/trends/christina-fair-isle-cardigan.md)
- [Ornate Cashmere Knitwear](https://www.trendhunter.com/trends/embroidered-cashmere-sweater.md)
- [Vibrant Winter-Ready Luxe Fashion](https://www.trendhunter.com/trends/studio-nicholson-6.md)
- [Fashion-Forward Layering Lines](https://www.trendhunter.com/trends/shein-layering-lines.md)
- [Sustainable Cable Knitwear](https://www.trendhunter.com/trends/eloise-wool-sweater.md)
- [Minimally Elegant Fall-Ready Fashion](https://www.trendhunter.com/trends/studio-nicholson-1.md)
