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# Cultural Icon Retrospectives
The Icons in Virgine #1 Recreates Marilyn Monroe and Michael Jackson

By Marissa Brassfield | Published 2011-06-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/icons-in-virgine-1
References: [fashiongonerogue](http://fashiongonerogue.com/icons-virgine-1/) & [virginemag](http://virginemag.com/)

The Icons in Virgine #1 is the sort of editorial pop culture fans will go bonkers over. It channels style heavyweights like Grace Jones, [the Beatles](https://www.trendhunter.com/trends/the-beatles-x-crocs-classic-clog), Audrey Hepburn, Michael Jackson, Marilyn Monroe, Twiggy and Betty Boop.

An editorial like this one is quite an undertaking; it took a team of models and photographers to pull it off. The photographers for The Icons in Virgine #1 are Bjarne Jonasson, Ryan Yoon, Hugh Lippe, Tim Zaragoza, Sebastian Mader, David Schulze, Seiji Fujimori, Chek Wu, Rony Shram and Erik Swain; the models included Tiiu Kuik, Natalie Keyser and Iekeliene Stange.

Stylist Hissa Igarashi masterminded The Icons for Virgine #1 and did a masterful job in capturing the essence of each [pop culture icon](https://www.trendhunter.com/trends/sonic-editions) and modernizing his or her look. I particularly love the [androgynous looks](https://www.trendhunter.com/trends/shapes-we-take) in which a female model was made over to look like a male icon.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 78% | Activity: 55% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Cultural Icon Retrospectives:** Opportunity for fashion brands and photographers to recreate iconic looks and modernize them for a new generation.
- **Editorial Pop Culture:** Potential for magazines and online platforms to create engaging content that channels iconic figures and captures the essence of their style.
- **Androgynous Transformations:** Opportunity for stylists and models to challenge gender norms by transforming female models into male pop culture icons.

### Who This Affects Most

- **Fashion:** Fashion brands can leverage iconic looks to create innovative campaigns and products that appeal to nostalgic consumers.
- **Photography:** Photographers can collaborate with magazines and brands to create visually striking imagery that pays homage to cultural icons.
- **Magazine Publishing:** Magazines can tap into the popularity of cultural icons to create captivating editorial content that resonates with readers.

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