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# Broadway Poster Spoofs
"Evil Dead: The Musical" Ads

By lourdes sanchez bayas | Published 2008-05-31 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/iconic-broadway-posters-for-evil-dead-the-musical
References: [slashfilm](http://www.slashfilm.com/2008/05/28/evil-dead-the-musicals-broadway-spoofing-posters/)

The Toronto-based** *Evil Dead: The Musical*** released three [promotional poster spoofs](https://www.trendhunter.com/trends/heinz-smiles) using the iconic images of three [Broadway](https://www.trendhunter.com/trends/the-first-shadow) plays: Les Miserables, Mamma Mia! and Hairspray.

The images have been given sort of a blood-soaked, campy, zombie twist and there is a tag line that says, â€œIt's like the musicals you love, only evil." The result is pretty hilarious.

The musical is based on an 1981 American [musical horror movie](https://www.trendhunter.com/trends/universal-studios-halloween-horror-nights) called *The Evil Dead* which was directed by Sam Raimi and written by Raimi and Scott Spiegel.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 53% | Activity: 41% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Pranks](https://www.trendhunter.com/pranks)

## Key Themes

### What Makes This Trend Stand Out

- **Poster Spoofs:** Opportunity for brands to create humorous and attention-grabbing promotional material by spoofing iconic images or advertisements.
- **Campy Marketing:** Opportunity for businesses to embrace campy and humorous marketing strategies to attract audiences and create a memorable brand image.
- **Horror-themed Musicals:** Opportunity to explore the popularity of horror-themed musicals and create unique entertainment experiences.

### Sectors Adopting This

- **Entertainment:** The entertainment industry can leverage poster spoofs and campy marketing tactics to capture audience attention and promote new shows, movies, or musicals.
- **Advertising and Marketing:** Advertising and marketing agencies can utilize poster spoofs as a creative tool to create engaging and shareable content for their clients.
- **Fashion and Merchandise:** Fashion and merchandise brands can collaborate with musical productions to create and sell limited edition horror-themed apparel and collectibles, capitalizing on the popularity of the genre.

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