# Discreet Protection Motorcyclist Jackets The ICON Merc Battlescar Jacket is Protective Yet Casual By Michael Hemsworth | Published 2020-10-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/icon-merc-battlescar References: [blessthisstuff](https://www.blessthisstuff.com/stuff/wear/coats-jackets/icon-merc-battlescar-jacket/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+blessthisstuff%2FEGlC+%28Bless+This+Stuff%29) & [revzilla](https://www.revzilla.com/motorcycle/icon-merc-battlescar-jacket) The [ICON](https://www.trendhunter.com/trends/icon-skincare) Merc Battlescar jacket is a well-equipped piece of gear for [avid motorcyclists](https://www.trendhunter.com/trends/shoei-eyelights-gtair-3-smart) that will provide them with a way to maintain safety when heading out for a ride without losing sight of their style needs. The jacket features a casual appearance that is relatively unassuming with a geometric camouflage across the exterior to catch the eye when off the road. The jacket is equipped inside with durable nylon paneling along with a full range of [D3O impact protectors](https://www.trendhunter.com/trends/shielding-jacket) tat the back, elbows and shoulders that can be removed when not required. The ICON Merc Battlescar jacket is priced at $200 and is paired with oversized kangaroo pockets as well as pit zips and Sportcuff to make it suited for everyday wear. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 52% | Activity: 7% | Freshness: 9% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Key Themes Behind This Trend - **Motorcycle Safety Gear:** Disruptive innovation opportunity: Develop advanced motorcycle safety gear that seamlessly integrates protective features with stylish designs. - **Casual Protective Wear:** Disruptive innovation opportunity: Create casual clothing items with built-in protective features to cater to the safety needs of consumers in various industries. - **Removable Impact Protectors:** Disruptive innovation opportunity: Design impact protectors that can be easily removed or added to clothing and gear as needed, providing flexibility and convenience. ### Where This Applies - **Motorcycle Gear Industry:** Disruptive innovation opportunity: Revolutionize the motorcycle gear industry by introducing stylish and functional products that prioritize safety. - **Fashion Industry:** Disruptive innovation opportunity: Integrate protective elements into fashion items like jackets, shirts, and pants, catering to consumers' safety needs without sacrificing style. - **Sports and Outdoor Industry:** Disruptive innovation opportunity: Develop versatile sports and outdoor gear that incorporates removable impact protectors, allowing users to customize their level of protection based on their activities. ## Related on Trend Hunter - [Protective Cut-Proof Jackets](https://www.trendhunter.com/trends/armortex-jacket.md) - [Layered Heritage Jackets](https://www.trendhunter.com/trends/scout-jacket.md) - [Protective Airbag Jeans](https://www.trendhunter.com/trends/mocycle.md) - [Retro Mechanic Outerwear](https://www.trendhunter.com/trends/greaser-garage-jacket.md) - [Leather Motto Jackets](https://www.trendhunter.com/trends/leather-motto-jackets.md) - [Protective Silver-Infused Jackets](https://www.trendhunter.com/trends/shielding-jacket.md) - [Commuter-Focused Motorcyclist Airbags](https://www.trendhunter.com/trends/alpinestars-techair-3.md) - [All-Weather Travel Jackets](https://www.trendhunter.com/trends/alpargali-jacket.md) - [Food App-Collab Rider Jackets](https://www.trendhunter.com/trends/fragment-1.md)