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# Limited-Edition Navajo-Inspired Blankets
Snow Peak and Pendleton Launch the New Icon Blanket

By Grace Mahas | Published 2020-11-02 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/icon-blanket
References: [snowpeak](https://snowpeak.com/collections/new-arrivals-1/products/snow-peak-x-pendleton-icon-blanket)

Snow Peak, the technical outdoor apparel brand, recently joined forces with the American textile brand, Pendleton, to launch the Snow Peak x Pendleton Icon Blanket. The family brands worked together to unveil the stunning [wool and cotton blend blanket](https://www.trendhunter.com/trends/blanket-collections), designed for both indoor and outdoor use.

The durable blanket features a stunning pattern "inspired by the traditional Navajo "Mountain Majesty" pattern woven between 1920 and 1940." The geometric Icon Blanket is available in two colorways: a muted yellow option with teal, red, and while contrasts or a navy blue variant with colorful yellow, orange, green, and white contrasts–both adding a striking aesthetic in any room.

The Snow Peak x Pendleton Icon Blanke is available to purchase online and in select retailers for $359.99.

Image Credit: now Peak x Pendleton

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 59% | Activity: 45% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home)

## Key Themes

### What Makes This Trend Stand Out

- **Limited-edition Collaborations:** Opportunity for brands to partner and create unique, exclusive products that appeal to niche markets.
- **Outdoor-inspired Home Decor:** Growing demand for outdoor-themed home decor products that bring nature-inspired aesthetics indoors.
- **Revival of Traditional Patterns:** Increased interest in incorporating vintage or traditional patterns into modern design.

### Sectors Adopting This

- **Outdoor Apparel and Gear:** Opportunity for brands to create outdoor apparel and gear that merges style with functionality.
- **Textile and Home Decor:** Opportunity for textile and home decor brands to develop unique products inspired by different cultures.
- **E-commerce and Retail:** Opportunity for online and brick-and-mortar retailers to offer exclusive limited-edition products to attract customers.

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