# Transparent Backpack Coolers The ICEMULE CLEAR Allows for Easy Viewing of the Interior By Michael Hemsworth | Published 2022-07-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/icemule-clear References: [werd](https://www.werd.com/64286/the-icemule-clear-solves-the-event-problem/) & [icemulecoolers](https://icemulecoolers.com/products/icemule-clear)  The ICEMULE [CLEAR](https://www.trendhunter.com/trends/apple-clear-series) cooler backpack is positioned as the world's first transparent, air-insulated cooler for avid concertgoers, sports fans or festival-goers alike to incorporate into their gear roster. The cooler was designed with live events in mind where [see-through bags](https://www.trendhunter.com/trends/maria-olhovnikova) are required for entry and features ample space inside for storing your choice of food or drink. The cooler comes in two size options including nine-liters and 15-liters, which are both paired with a series of backpack-style straps on the rear for easy carrying between locations. The ICEMULE CLEAR cooler backpack is priced starting at $100 and features a double-walled construction to keep cold in as it blocks out the heat. The clear design is great for security purposes, but also allows a person to keep an eye on how many drinks they have left. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 75% | Activity: 53% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Key Themes Behind This Trend - **Transparent Backpack Coolers:** A new trend in the beverage and outdoor industries featuring transparent backpack coolers with a focus on providing ease of access and security for avid concert goers and sports fans alike. - **Innovative Portable Coolers:** Innovative portable coolers have potential for disruption across multiple industries by providing an alternative to traditional hard-sided coolers and adding security features. - **Event-focused Coolers:** A trend toward coolers designed specifically for live events that require clear bags for entry, with a focus on functionality and convenience. ### Where This Applies - **Beverage Industry:** Transparent backpack coolers can offer a new way for beverage companies to increase brand visibility and provide added convenience to consumers. - **Outdoor Industry:** Innovative portable coolers offer the outdoor industry an opportunity to improve on traditional hard-sided coolers and potentially increase revenue streams. - **Event Industry:** Event-focused coolers offer event organizers an opportunity to improve security and provide a new type of merchandise for attendees to purchase. ## Related on Trend Hunter - [Backpack-Compatible Cooler Bags](https://www.trendhunter.com/trends/cooler-bag.md) - [Water-Holding Cooler Backpacks](https://www.trendhunter.com/trends/camelbak-chillbak-pack-30.md) - [Hybrid Cooler Backpacks](https://www.trendhunter.com/trends/cooli.md) - [Compressor-Equipped Cooler Backpacks](https://www.trendhunter.com/trends/chillbee-sofichill.md) - [Rugged Inflatable Coolers](https://www.trendhunter.com/trends/airskirts-cooler.md) - [Wearable Backpack-Style Coolers](https://www.trendhunter.com/trends/ninja-frostvault-go.md) - [Convenient Freezable Coolers](https://www.trendhunter.com/trends/freezable-cooler.md) - [Rugged Cubic Camping Coolers](https://www.trendhunter.com/trends/camelbak-chillbak-cube-cooler.md) - [Portable Freezer Integrated Backpacks](https://www.trendhunter.com/trends/litheli.md)