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# Dancing Tourism Ads
Icelanders Get Down for Tourists in the Iceland Dance Party Video

By Michael Hines | Published 2010-06-05 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/iceland-dance-party-video
References: [buzzfeed](http://www.buzzfeed.com/mathieus/iceland-dance-party-8q4) & [inspiredbyiceland](http://www.inspiredbyiceland.com/)

The Iceland Dance Party video is perhaps the [greatest tourism ad](https://www.trendhunter.com/trends/bookingyeah-campaign) of all time. This ad features a catchy song and some great [dance moves](https://www.trendhunter.com/trends/apple-and-spike-jonze) from the people of Iceland. Intrigued?

The recent eruption of the volcano Eyjafjallajokull kind of left Iceland with a black eye, but the Iceland Dance Party Video is a more than suitable ice pack for that injury. This video features the people of Iceland dancing their hearts out in front of their incredibly [beautiful country](https://www.trendhunter.com/trends/discover-puerto-rico). I never knew Iceland was so beautiful, or that its people were such good dancers. Watch the video above and see for yourself.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 24% | Activity: 79% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel)

## Key Themes

### Why This Trend Is Growing

- **Dancing Tourism:** Creating innovative tourism ads with unique dancing campaigns can attract tourists and positively impact a destination's economy.
- **Viral Ads:** Creative viral ads, like the Iceland Dance Party video, can exponentially increase brand awareness and engagement.
- **Authentic Representation:** Authentic representations of people and communities, like showcasing the dancing skills of Icelanders, can create a genuine connection with audiences.

### Industries Being Reshaped

- **Tourism:** Tourism boards and travel companies can use dancing as a unique selling point to create memorable and effective ad campaigns to attract tourists.
- **Marketing/advertising:** Creative ad agencies can use viral ads that go beyond traditional marketing to create buzz and increase brand recognition for their clients.
- **Entertainment:** Television shows and streaming platforms can use unique dance performances to entertain audiences and attract viewers.

## Related on Trend Hunter

- [Horse-Themed Iceland Travel Ads](https://www.trendhunter.com/trends/outhorse-your-email.md)
- [Unique Regional Experiences](https://www.trendhunter.com/trends/icelandair-boasts-activities.md)
- [Two-in-One Vacation Programs](https://www.trendhunter.com/trends/stopover-program.md)
- [Satirical Destination Marketing Videos](https://www.trendhunter.com/trends/switzerland-is-fake.md)
- [Dance-Centric Vodka Martini Ads](https://www.trendhunter.com/trends/vive-le-martini.md)
- [Breathtaking Archipelago Getaways](https://www.trendhunter.com/trends/archipelago-getaway.md)
- [North Iceland Lagoons](https://www.trendhunter.com/trends/north-iceland-geothermal-vacations.md)
- [Anime-Style Travel Ads](https://www.trendhunter.com/trends/animated-travel-ads.md)
- [Rewarding Dance Apps](https://www.trendhunter.com/trends/desperados-dance-club.md)
