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# Wondrous Wintertime Editorials
The Marie Claire UK Ice, Ice, Baby Photoshoot is Seasonally-Themed

By Jordy E | Published 2014-12-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ice-ice-baby
References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2014/12/bambi-northwood-blyth-by-enrique-badulescu-for-marie-claire-uk-january-2015.html) & [marieclaire](http://www.marieclaire.co.uk/)

The Mary Claire UK Ice, Ice, Baby editorial showcases an assortment of fashionable takes on [wintertime apparel](https://www.trendhunter.com/trends/wintry-athletic-apparel). Model Bambi Northwood-Blyth placed the outfits on display with the help of stylist Lisa Oxenham who opted for warm pieces with mass appeal.

Showcased in this Marie Claire production are [chunky sweaters](https://www.trendhunter.com/trends/arty-knitwear), wrap-around body scarves and cut-out vests. These pieces are all seasonally appropriate, fitting with readers of the January 2015 edition of the magazine.

Make up expert Sonia Deveney added edge to Northwood-Blyth's look with yellow-tinged eyeshadow, rosy cheeks and nude lips. Together the ensembles and cosmetics put a spin on traditional approaches to [holiday fashion](https://www.trendhunter.com/trends/brunette-the-label-3). This was further reflected in the backdrops which featured pink-hued pools of water and bright orange flames.

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 67% | Activity: 38% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Winter Apparel:** The wintertime fashion editorial provides an opportunity to showcase disruptive innovations in winter clothes or accessories manufacturing for the fashion industry.
- **Seasonal Makeup:** Opportunity for disruptive innovations in developing makeup products or beauty technology that could cater to seasonal makeup trends and seasonal skin changes.
- **Immersive Backdrops:** Opportunities for disruptive innovation in creating immersive backdrops for editorial productions, that could cater to the imagination of the audience and enhance the impact of the content.

### Industries Being Reshaped

- **Fashion Industry:** The fashion industry can benefit from disruptive innovations in the manufacturing of winter clothes and accessories that cater to mass appeal without sacrificing function or style.
- **Cosmetics Industry:** The cosmetics industry can leverage seasonal trends and create makeup products that cater to the seasonal changes in skin tones, textures, and preferences for different seasons.
- **Media Industry:** Media companies can explore opportunities to create immersive backdrops and leverage innovative technologies to enhance the impact and engagement of editorial productions.

## Related on Trend Hunter

- [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md)
- [Luxe Après-Ski Collections](https://www.trendhunter.com/trends/veronica-beard-apres-ski.md)
- [Lounge-Focused Winter Wear](https://www.trendhunter.com/trends/lounge-club-collection.md)
- [Tarnish-Resistant Jewelry Pieces](https://www.trendhunter.com/trends/flaire-cos-winter-edit.md)
- [Fashion-Forward Ski Series](https://www.trendhunter.com/trends/ski-collection.md)
- [Cherry Red Winter Capsules](https://www.trendhunter.com/trends/cherry-girl.md)
- [Chic Wintry Athletic Apparel](https://www.trendhunter.com/trends/wintry-athletic-apparel.md)
- [Vibrant Winter-Ready Luxe Fashion](https://www.trendhunter.com/trends/studio-nicholson-6.md)
- [Fashion-Forward Layering Lines](https://www.trendhunter.com/trends/shein-layering-lines.md)
