# Fishy Desert Dishes Ice Cream Sushi Pairs Vanilla with Seaweed By Michael Hines | Published 2013-05-04 | World Source: Trend Hunter, https://www.trendhunter.com/trends/ice-cream-sushi References: [neatorama](http://www.neatorama.com/2013/05/01/Ice-Cream-Sushi/) & [kotaku](http://kotaku.com/in-japan-ice-cream-sushi-exists-486191695) Just when you think you've tried every kind of sushi there is, along comes ice cream sushi. This sweet roll was spotted in Uokura, a sushi chain located in the southern portion of Japan. The roll comes in both [green tea and vanilla flavors](https://www.trendhunter.com/trends/super-cups-30th-anniversary) and sells for about $1.60 a plate. Although it may seem odd, ice cream sushi has apparently been in Japan for a few years. Reactions vary from person to person, which seems about right considering the fact that ice cream and seaweed aren't normally paired together. In addition to Uokura, a small [sushi restaurant](https://www.trendhunter.com/trends/honey-maple-smoked-salmon-roll) in the Mie Prefecture is said to also offer ice cream sushi. With the amount of strange food sold in the U.S. it could only be a matter of time before ice cream sushi makes it across the Pacific. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 38% | Activity: 22% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional) ## Key Themes ### What Makes This Trend Stand Out - **Ice Cream Sushi:** A new sweet and savory sushi trend featuring ice cream and seaweed. - **Experimental Sushi:** Sushi restaurants experimenting with non-traditional ingredients to create new and unique flavor combinations. - **Global Food Crossovers:** The combination of ingredients from different cultures and cuisines to create entirely new dishes. ### Sectors Adopting This - **Food and Beverage:** Opportunities for new product development, experimentation, and mash-up between traditional and non-traditional ingredients. - **Hospitality:** Creating unique and adventurous menu items to attract a wider variety of customers seeking novelty and experimentation. - **International Trade:** Opportunities for import/export of new ingredients from different countries to create unique and unexpected dishes. ## Related on Trend Hunter - [Soy Sauce Ice Creams](https://www.trendhunter.com/trends/banana-tree-soy-sauce-ice-cream.md) - [Ice Cream Ramen Bowls](https://www.trendhunter.com/trends/ice-cream-volcano.md) - [Dessert-Centric Temaki Sushis](https://www.trendhunter.com/trends/mochi-ice-cream-temakis.md) - [Dipping-Friendly Ice Cream Pizzas](https://www.trendhunter.com/trends/ice-cream-fondue-pizza.md) - [Bread-Based Sushi Foods](https://www.trendhunter.com/trends/doughmakase.md) - [Soy Sauce Ice Creams](https://www.trendhunter.com/trends/soy-sauce-ice-creams.md) - [Japanese-Inspired Ice Creams](https://www.trendhunter.com/trends/japanese-inspired-ice-cream.md) - [Unconventional Ice Creams](https://www.trendhunter.com/trends/the-ice-cream-project.md) - [Burger-Inspired Ice Creams](https://www.trendhunter.com/trends/cheeseburger-ice-cream.md)