# Dramatic Dessert Photography This Ice Cream Photography by Diaz Wichmann is Shockingly Luxe By Jen Chae | Published 2013-07-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ice-cream-photography References: [diazwichmann](http://www.diazwichmann.com/index.php?c=51) & [sandrodesii](http://www.sandrodesii.com/) Diaz Wichmann's [ice cream photography](https://www.trendhunter.com/trends/greyscale-gelato) puts immaculately spherical scoops of frozen dessert in dramatic, shadow-cast settings. Placing the scoops of frozen treats on glass-like display cases or intricately shaped plates, the Spanish advertising photographer portrays ice cream in a whole new light. One of the photos exudes a sci-fi-esque feel, centering a ball of [green sorbet](https://www.trendhunter.com/trends/opaque) around multiple mirrors that display countless reflections. The effect resembles something like the black-and-neon-green digital rain from the Matrix. Other shoots also exude a dark and almost mysterious aura due to the lighting and composition of the photos. Scoops are always placed on sleek sets, color-coordinated with minimalistic embellishments. The photos were taken for a Spanish food company called Sandro Desii. ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 94% | Activity: 97% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Luxury Food Photography:** Opportunity to capture food in a visually stunning and opulent style, creating a sense of luxury and desirability. - **Dramatic Composition:** Chance to experiment with lighting, shadows, and composition to create visually striking and emotionally engaging photographs. - **Minimalistic Food Presentation:** Potential to embrace minimalism and simplicity in food presentation, focusing on clean aesthetics and color coordination. ### Where This Applies - **Food Advertising:** Opportunity for food brands to use visually captivating photography to entice consumers and create a positive brand image. - **Restaurant Marketing:** Chance for restaurants to showcase their menu items in a unique and artistic way, attracting customers and building brand identity. - **Food Packaging Design:** Potential to create visually appealing packaging designs that reflect the luxurious and captivating photography, grabbing consumer attention on store shelves. ## Related on Trend Hunter - [Ice Cream-Resembling Lamps](https://www.trendhunter.com/trends/soft-serve-lamp.md) - [Sound-Focused Ice Cream Ads](https://www.trendhunter.com/trends/magnum-ice-cream-ads.md) - [Jet Black Dessert Concept](https://www.trendhunter.com/trends/opaque-2.md) - [Carefree Ice Cream Campaigns](https://www.trendhunter.com/trends/hagendazs-x-pierre-herm-campaign.md) - [Sensory Recalibration Desserts](https://www.trendhunter.com/trends/opaque-ice-cream.md) - [Upside Down Ice Creams](https://www.trendhunter.com/trends/vice-versa.md) - [Jet-Black Ice Creams](https://www.trendhunter.com/trends/opaque.md) - [TV Tray-Inspired Ice Creams](https://www.trendhunter.com/trends/hungry-dad-fathers-day-tray.md) - [Frozen Dessert-Themed Puzzles](https://www.trendhunter.com/trends/magnum-x-designer-puzzle.md)