# Waffle Cone Tacos Ben & Jerry's is Now Selling Ice Cream in a Taco By Laura McQuarrie | Published 2017-04-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ice-cream-in-a-taco References: [refinery29](http://www.refinery29.com/2017/04/150309/ben-jerrys-chillaco-ice-cream-taco?utm_source=feed&utm_medium=rss) & [benjerry](http://www.benjerry.com/scoop-shops/chillaco) As of April 20th, Ben & Jerry's fans will be able to get their hands on ice cream in a taco called the 'CHILL-ACO.' These unique [ice cream tacos](https://www.trendhunter.com/trends/dessert-taco-shell) consist of a [crunchy waffle cone taco shell](https://www.trendhunter.com/trends/crunchin-cookie-dipped-cone) that's encased in a soft waffle cone wrap with a layer of warm caramel in between. Some of the ice cream fillings that Ben & Jerry's suggests include pairings such as Chocolate Chip Cookie Dough & Chocolate Fudge Brownie, or Sweet Cream & Cookies & Coffee, Coffee BuzzBuzzBuzz. The limited-time CHILL-ACO is only being offered this year around 4/20. In the past, Ben & Jerry's has released a number of unique limited-time promotions for 4/20, such as last year's BRRR-ito. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 45% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Waffle Cone Tacos:** Ben & Jerry's introduces a unique ice cream taco with a crunchy waffle cone taco shell and soft waffle cone wrap. - **Ice Cream Pairings:** Ben & Jerry's suggests creative flavor combinations for the ice cream fillings, such as Chocolate Chip Cookie Dough & Chocolate Fudge Brownie. - **Limited-time Promotions:** Ben & Jerry's offers the CHILL-ACO as a special limited-time promotion for 4/20, following previous unique releases like the BRRR-ito. ### Sectors Adopting This - **Food and Beverage:** The introduction of waffle cone tacos could disrupt the dessert market and create a new trend in unique ice cream offerings. - **Fast Food and QSR:** Fast food chains could innovate by incorporating waffle cone tacos into their menus, attracting customers with this novel dessert option. - **Food Retail:** Grocery stores could explore partnerships with Ben & Jerry's to offer limited-time promotions like the CHILL-ACO, attracting customers with exclusivity and novelty. ## Related on Trend Hunter - [Artisanal Ice Cream Tacos](https://www.trendhunter.com/trends/salt-straw-x-taco-bell.md) - [Taco-Style Ice Cream Treats](https://www.trendhunter.com/trends/birthday-cake-oreo-cookie-ice-cream-taco.md) - [Caramel-Dipped Waffle Cones](https://www.trendhunter.com/trends/salted-caramel-dipped-waffle-cone.md) - [Taco-Inspired QSR Frozen Treats](https://www.trendhunter.com/trends/taco-bell-klondike-choco-taco.md) - [S'mores-Flavored Waffle Cones](https://www.trendhunter.com/trends/smore-cone.md) - [Ice Cream-Filled Tacos](https://www.trendhunter.com/trends/sweet-sin-taco.md) - [Frozen Halloween-Themed Taco Treats](https://www.trendhunter.com/trends/boo-batter-ice-cream-taco.md) - [Unique Artisanal Treats](https://www.trendhunter.com/trends/gopuff-x-glacierpoint.md) - [Decadent Multitextured Ice-Cream Snacks](https://www.trendhunter.com/trends/hagendazs-debuts.md)