# Dessert-Comparing Packaging The 'SCANDAL' by Stelio Parliaros Ice Cream Desserts are Scrumptious By Michael Hemsworth | Published 2016-04-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ice-cream-dessert References: [thedieline](http://www.thedieline.com/blog/2016/4/25/scandal) & [2yolk-branding](http://2yolk-branding.com/) It's rare to actually eat a product that tastes the way it is intended to be flavored, but the 'SCANDAL' by Stelio Parliaros ice cream desserts are an example of such. Focusing on the packaging, the desserts are housed in a dark, demure carton that bears the very dessert the ice cream is flavored as. The desserts are mirrored in ice cream form on the front of the packaging to convey how like the real thing the dessert truly is. The 'SCANDAL' by Stelio Parliaros ice cream dessert packaging is the design work of 2YOLK and updates the brand's previous design from straight-forward to a little more mysterious. The utilization of ingredients, shadow and color make the scene seem like it's straight out of a chef's kitchen. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 56% | Activity: 45% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Dessert Packaging Innovation:** Expanding the use of packaging design to enhance product experience and convey product attributes. - **Shadow and Color Design:** Integrating shadow and color in design work to create a mysterious appeal and enhance product presentation. - **Flavor Authenticity:** Creating food products that actually taste like the flavor they are intended to be, using natural ingredients and innovative production methods. ### Sectors Adopting This - **Food Packaging:** Exploring new ways to package food products that enhance the overall product experience and convey product attributes. - **Graphic Design:** Using shadow and color in graphic design to create a mysterious appeal that captures the attention of targeted consumers. - **Food Production:** Innovating food production methods to create products that are more authentic in flavor, using natural ingredients and techniques that preserve the quality of the food. ## Related on Trend Hunter - [Ice Cream Popsicle Campaigns](https://www.trendhunter.com/trends/devoured-campaign.md) - [AI-Powered Gelato Packaging](https://www.trendhunter.com/trends/sweet-cheeks-1.md) - [Coffin-Shaped Ice Cream Tubs](https://www.trendhunter.com/trends/the-alchemist-by-jdo.md) - [Upside Down Ice Creams](https://www.trendhunter.com/trends/vice-versa.md) - [Deluxe Mini Frozen Treats](https://www.trendhunter.com/trends/carte-dor-products.md) - [Topping-Paired Prepackaged Sundaes](https://www.trendhunter.com/trends/carte-dor-sundae.md) - [Decadent Dessert Bars](https://www.trendhunter.com/trends/the-dessert-bar.md) - [Dipped Cookie Sandwiches](https://www.trendhunter.com/trends/dipped-cookie-sandwiches.md) - [Extra Indulgent Ice Creams](https://www.trendhunter.com/trends/extra-indulgent-ice-cream.md)