# Ice Cream Bagel Creations Ben & Jerry's Fuses Ice Cream with Bagels for a Flavorful Experience By Kalin Ned | Published 2018-08-24 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/ice-cream-bagel References: [brossbagels](https://brossbagels.com/) & [benjerry](https://www.benjerry.co.uk/whats-new/global-content/40-birthday-fun-facts) The latest sweet and savoury hybrid on the market is Ben & Jerry's ice cream bagels. Available for a limited time between August 24th and September 9th at the Soho Scoop Shop in London, England, the food creation mixes a "[soft, chewy Montreal-style bagel](https://www.trendhunter.com/trends/sweet-maple-bagels)" with "chunky, swirly ice cream." The hybrid is available in two flavors. The first one is an ice cream bagel that boasts pink bread and the latest '[Birthday Cake' flavor](https://www.trendhunter.com/trends/super-fun-times) — Vanilla Cake Batter Ice Cream with Pink Frosting & Strawberry Swirls and Cake Pieces. The second is a salty-sweet combination of a lye-coated pretzel bagel with exclusive '[Double Caramel Brownie](https://www.trendhunter.com/trends/brookies-cream-peaces)' goodness. Ben & Jerry's ice cream bagels is a product that was destined to eventually surface, as the business almost became focused on bagels at its debut 40 years ago. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 63% | Activity: 81% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### Key Themes Behind This Trend - **Ice Cream Bagel Creations:** Ben & Jerry's creates a new trend by fusing ice cream with bagels, offering a flavorful experience. - **Sweet and Savory Hybrids:** The rise of sweet and savory combination foods creates opportunities for innovative flavor pairings. - **Limited Time Offerings:** Limited time offerings of unique food combinations create a sense of exclusivity and drive customer interest. ### Where This Applies - **Food and Beverage:** The food and beverage industry can capitalize on the trend by creating their own unique hybrid food offerings. - **Frozen Desserts:** Frozen dessert manufacturers can explore innovative ways to incorporate other food items into their products, like bagels in ice cream. - **Cafes and Bakeries:** Cafes and bakeries can experiment with creating their own ice cream bagels and attract customers with this unique offering. ## Related on Trend Hunter - [Nostalgic Bakery-Inspired Ice Creams](https://www.trendhunter.com/trends/bakery-ice-creams.md) - [Dessert-Inspired Cookie-Flavored Bagels](https://www.trendhunter.com/trends/cookies-ncream-bagels.md) - [Bagel-Flavored Ice Creams](https://www.trendhunter.com/trends/everything-bagel-ice-cream.md) - [Fudgy Pretzel Ice Creams](https://www.trendhunter.com/trends/impretzively-fudged.md) - [Sweet-Savory Bagel Donuts](https://www.trendhunter.com/trends/philadelphia-cream-cheese-debuts.md) - [Loaded Brownie Ice Creams](https://www.trendhunter.com/trends/brookies-cream-sundae.md) - [Super-Premium Ice Cream Bars](https://www.trendhunter.com/trends/ben-jerrys-ice-cream-bars.md) - [Artisanal Ice Cream Bars](https://www.trendhunter.com/trends/ben-jerrys-ice-cream-bars1.md) - [Frozen Dessert Sandwiches](https://www.trendhunter.com/trends/cookie-dough-ice-cream-sandwich.md)