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# Chunky Icy Tonal Sneakers
Clints Presents an Ice Cold Colorway of the KITA Sneaker

By Amy Duong | Published 2023-10-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ice-cold
References: [hypebeast](https://hypebeast.com/uk/2023/10/clints-new-sneaker-kita-ice-cold-first-look) & [instagram](https://www.instagram.com/clintsinc/?img_index=1)

Manchester-based streetwear [imprint](https://www.trendhunter.com/trends/24-loafer) [Clints](https://www.trendhunter.com/trends/oasis-sneaker) presents a look at its new KITA sneaker silhouette with an Ice Cold colorway palette. The brand originally started off as a footwear-focused brand and has been pushing boundaries in the apparel department. The first shoe by the imprint was the Stepper and now the KITA has a chunky silhouette as a new iteration of the Stepper.

Similar to the Stepper, the KITA is made with a [chunky outsole unit](https://www.trendhunter.com/trends/air-max-portal-1) in a crisp white tone with blue as the contrasting detail. This forms the Ice Cold palette which decorates the shoes throughout the lateral side and all around the upper. The color-blocking continues with the leather makeup, which is paired with a shiny look and silver accents to round it out.

Image Credit: Clints, [hypebeast](https://hypebeast.com/uk/2023/10/clints-new-sneaker-kita-ice-cold-first-look), [instagram](https://www.instagram.com/clintsinc/?img_index=1)

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 90% | Activity: 53% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Chunky Sneaker Silhouettes:** The KITA sneaker by Clints showcases a chunky silhouette, offering a nod to the popular trend of chunky sneakers in the fashion industry.
- **Ice Cold Colorways:** The Ice Cold colorway palette of the KITA sneakers presents a disruptive innovation opportunity for brands to experiment with cool and refreshing color schemes in their footwear designs.
- **Color-blocking Design:** The color-blocking design of the KITA sneakers, with contrasting blue and white tones, offers a unique way for brands to create visually striking footwear that catches consumer attention.

### Where This Applies

- **Streetwear:** The KITA sneakers by Clints cater to the streetwear industry, providing an opportunity for brands to tap into the demand for fashionable and unique footwear among streetwear enthusiasts.
- **Fashion:** The Ice Cold colorway of the KITA sneakers presents a trend that the fashion industry can explore, allowing designers to incorporate refreshing and visually appealing color palettes into their collections.
- **Footwear:** The chunky sneaker silhouettes featured in the KITA sneakers highlight the ongoing trend in the footwear industry, showcasing an opportunity for brands to create bold and statement-making shoe designs.

## Related on Trend Hunter

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