# Digitized Pop-Up Books Davy and Kristin MacGuire's Ice Book Modernizes a Classic Medium By Meghan Young | Published 2011-02-04 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/ice-book References: [psfk](http://www.psfk.com/2011/02/breathing-new-life-into-pop-up-books.html) & [petapixel](http://www.petapixel.com/2011/02/01/pop-up-book-brought-to-life-with-a-canon-5d-mark-ii/) The Ice Book is a modern take on classic [pop-up books](https://www.trendhunter.com/trends/videotoflip). Instead of adhering to a tangible medium, it is a digitized interpretation that breathes new life into this traditional children's reading material. Created by Davy and Kristin MacGuire, the Ice Book tells the tale of a cold-hearted, mysterious princess who lures an unsuspecting boy into her world to warm her icy heart. Made using [sheets and light](https://www.trendhunter.com/trends/paper-curves), it is a mixture of [film, theater, mime, dance and animation](https://www.trendhunter.com/trends/back-to-basics-ii). ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 15% | Activity: 53% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Key Themes Behind This Trend - **Digitized Pop-up Books:** The trend of digitized pop-up books presents an opportunity for traditional publishers to incorporate interactive elements and enhance the reading experience for children. - **Mixed Media Storytelling:** The use of film, theater, mime, dance, and animation in the Ice Book highlights the trend of mixed media storytelling, creating opportunities for collaboration between artists from different disciplines and mediums. - **Interactive Reading Experiences:** The digitized interpretation of pop-up books opens up possibilities for interactive reading experiences, allowing children to actively engage with the story and characters. ### Where This Applies - **Publishing Industry:** The digitized pop-up book trend presents an opportunity for the publishing industry to innovate and create new revenue streams by combining traditional storytelling with digital technology. - **Entertainment Industry:** The Ice Book's use of mixed media storytelling demonstrates opportunities for the entertainment industry to create immersive experiences that merge different art forms and engage audiences in unique ways. - **Education Industry:** The interactive nature of digitized pop-up books can be leveraged by the education industry to enhance learning experiences and make reading more engaging and interactive for children. ## Related on Trend Hunter - [Vibrant Artist Pop-Up Books](https://www.trendhunter.com/trends/keith-haring-popup-book.md) - [3D-Printed Flip Books](https://www.trendhunter.com/trends/stl-sculptures.md) - [Sci-Fi Show Pop-Up Books](https://www.trendhunter.com/trends/stranger-things-the-ultimate-popup-book.md) - [Heartwarming Video Books](https://www.trendhunter.com/trends/video-book.md) - [Sliding Wintery Landscape Bookshelves](https://www.trendhunter.com/trends/manhwabang-bookshelf.md) - [Personalized Storytelling Platforms](https://www.trendhunter.com/trends/magical-childrens-book.md) - [Memory Loss Ink-Fading Books](https://www.trendhunter.com/trends/4442-book.md) - [Voice-Activated Books](https://www.trendhunter.com/trends/readyland.md) - [Photosensitive Book Experiences](https://www.trendhunter.com/trends/the-outside-book.md)