# Regular Superheroes Ian Pool Shows the Everyday Lives of Comic Book Stars By Rachel | Published 2009-05-26 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/ian-pool-superheroes References: [designboom](http://www.designboom.com/weblog/cat/8/view/6485/ian-pool-superheroes.html) & [ianpool](http://www.ianpool.com) Ever wonder what a storm trooper does on a Wednesday night? What about what Spiderman is doing when there’s no one to save? No need to wonder thanks to Ian Pool and his ‘Superheroes’ series. ‘Superheroes’ is a photo collection comprised of images which display what superheroes do when they aren’t busy being super. From sitting on the toilet, to [dog walking](https://www.trendhunter.com/trends/warner-bros-1), to [eating takeout](https://www.trendhunter.com/trends/dairy-queen-x-superman-menu), the collection proves that you can’t be super all the time. After all, even superheroes need to eat. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 75% | Activity: 55% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) ## Key Themes ### Key Themes Behind This Trend - **Everyday Activities:** Exploring the everyday lives of superheroes reveals opportunities for products and services that cater to their personal needs and interests. - **Humanizing Superheroes:** Humanizing superheroes in popular media presents opportunities for storytelling, brand collaborations, and merchandise that resonate with a wider audience. - **Superhero Lifestyle:** Highlighting the mundane aspects of superhero life creates opportunities for products and experiences that allow fans to immerse themselves in the superhero lifestyle. ### Where This Applies - **Photography:** Photographers can capitalize on the demand for unique and relatable superhero imagery by offering creative photoshoots or licensing their existing superhero-themed content. - **Entertainment:** Entertainment companies can explore new narratives and content formats that depict superheroes in a realistic and relatable manner, opening up potential for comics, films, TV shows, and video games. - **Consumer Products:** Manufacturers and retailers can develop superhero-themed merchandise focused on everyday activities, catering to fans who want to express their love for superheroes in more subtle and relatable ways. ## Related on Trend Hunter - [Classic Superhero-Inspired Donuts](https://www.trendhunter.com/trends/krispy-kreme-hungry-for-heroes.md) - [Superhero-Themed Clogs](https://www.trendhunter.com/trends/spiderman-x-crocs.md) - [Comic Book Hero Collectibles](https://www.trendhunter.com/trends/comic-book-heros.md) - [Superhero-Themed Hospital Campaigns](https://www.trendhunter.com/trends/sickkids-foundation-ad.md) - [Washable Superhero Rugs](https://www.trendhunter.com/trends/superhero-rugs.md) - [Comic-Inspired Soda Cans](https://www.trendhunter.com/trends/the-heroes.md) - [Sci-Fi-Inspired Classical Posters](https://www.trendhunter.com/trends/sen-donnan.md) - [Collectible Cosplay Condiments](https://www.trendhunter.com/trends/heinz-ketchup-and-mustard.md) - [Superhero-Inspired Pet Capsules](https://www.trendhunter.com/trends/warner-bros-1.md)