# Classical Portrait Chronographs The I Love Ugly Frankie Watch Collection are Traditional & Modern By Meghan Young | Published 2013-06-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/i-love-ugly-frankie-watch-collection References: [highsnobiety](http://www.highsnobiety.com/2013/06/25/i-love-ugly-frankie-watch-collection/) & [iloveugly.net](http://www.iloveugly.net/watches/battle-scene-watch.html) The I Love Ugly Frankie Watch Collection meshes classical with contemporary for a stylish and timeless result. While the overall timepiece is quite minimalist, the face boasts a traditional image that will bring to mind museum oil paintings and illustrations in history schoolbooks. [Comprised of three pieces](https://www.trendhunter.com/trends/ruf-capsule-collection), the Battle Scene Watch, White Lady Watch and Battle Ship Watch, the I Love Ugly Frankie Watch Collection is striking. Each one boasts a [genuine leather strap](https://www.trendhunter.com/trends/the-western-black-dial-cushion-watch) and lazer engraved angel logo. I Love Ugly writes, "As time goes on and the digital age continues to develop, the appreciation for [quality timepieces](https://www.trendhunter.com/trends/classivo-43) diminishes. [...]Seeing a well dressed man wearing an equally dapper watch to match on his wrist is a rare sight these days." ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 23% | Activity: 28% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Why This Trend Is Growing - **Classic-contemporary Fusion:** The fusion of classic and contemporary elements to create a unique style for timepieces presents an opportunity for innovative disruption. - **Minimalist Timepieces:** The trend of minimalist timepieces creates a disruptive innovation opportunity for watch brands to experiment with unique design and functionality. - **Luxury Leather Straps:** Luxury leather straps for watches represent an opportunity to disrupt the traditional watch band industry by offering high-end, unique designs. ### Industries Being Reshaped - **Watchmaking:** In the watchmaking industry, there is an opportunity to disrupt the traditional designs by experimenting with contemporary elements. - **Fashion Accessories:** The trend of minimalist timepieces presents new opportunities for fashion accessories businesses to create unique products with modern designs. - **Leather Goods:** High-end leather straps for watches create new opportunities for businesses in the leather goods industry to expand product offerings with unique designs. ## Related on Trend Hunter - [Stealthy All-Black Timepieces](https://www.trendhunter.com/trends/unimatic-x-maxfield-modello-tre-u3sm-chronograph-watch.md) - [Gold-Plated Leather Watches](https://www.trendhunter.com/trends/heaven-mayhem.md) - [Timeless Dress Watches](https://www.trendhunter.com/trends/blancpain-villeret-golden-hour.md) - [Stealthy Blacked-Out Timepieces](https://www.trendhunter.com/trends/unimatic-allblack-series.md) - [Ultra-Durable Timepiece Collections](https://www.trendhunter.com/trends/unimatic-toolwatch-series.md) - [Inaugural Slick Watch Collections](https://www.trendhunter.com/trends/rag-bone1.md) - [Vintage-Like Western-Style Watches](https://www.trendhunter.com/trends/the-western-black-dial-cushion-watch.md) - [Nature-Inspired Watch Collections](https://www.trendhunter.com/trends/iwc-pilots-watch-colors-of-top-gun.md) - [Modernized Vintage Wristwatches](https://www.trendhunter.com/trends/vintage-alarm-clock-wristwatch.md)