# Denim-Legged Shirts The i-D Summer 2011 Issue Features Behati Prinsloo With Quirky "Overalls" By Summer Luu | Published 2011-05-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/i-d-summer-2011 References: [fashiongonerogue](http://fashiongonerogue.com/behati-prinsloo-matt-jones-id-summer-2011/) & [i-donline](http://www.i-donline.com/) Behati Prinsloo dons a pair of jeans in an unconventional manner for the i-D Summer 2011 spread. It's certainly a new take on overalls as bombshell Behati Prinsloo cleverly turns them upside down for a remix look of denim-wear. The rest of the pages carry out the playful side of her as she wears a bunny rabbit ear headpiece and skeletal face paint. You can catch up with her through her interview, as she shares thoughts with readers about her life as a Victoria's Secret Angel and her daily globetrotting duties. The Behati Prinsloo feature in the i-D Summer 2011 magazine was photographed by Matt Jones with makeup done by Colleen Creighton. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 90% | Activity: 97% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Reverse Overalls:** There is a disruptive innovation opportunity to create a new fashion trend by flipping traditional overalls upside down and incorporating elements of denim-wear. - **Playful Denim:** Fashion brands could capitalize on the playful side of denim-wear by incorporating funky headpieces, face paint, and other whimsical accessories. - **Model-driven Fashion:** Fashion designers could leverage the popularity of models like Behati Prinsloo to introduce unique and edgy looks that are simultaneously accessible to everyday consumers. ### Who This Affects Most - **Fashion:** The fashion industry could benefit from exploring new denim-wear trends and incorporating playful elements for a fresh and exciting look. - **Modeling:** Models like Behati Prinsloo can be a source of inspiration for fashion designers, including opportunities to create clothing lines or collections in collaboration with models. - **Magazine Publishing:** Publishers like i-D magazine can continue to drive fashion trends by featuring edgy and unique looks by models and fashion designers alike, creating unique opportunities for fashion industry players. ## Related on Trend Hunter - [Bold Denim Collections](https://www.trendhunter.com/trends/bold-denim-collections-levis-and-adsb-andersson-bell-join-forces-to-reimagi.md) - [Denim Coverall Jackets](https://www.trendhunter.com/trends/denim-coverall-vintage.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Cinematic Denim Campaigns](https://www.trendhunter.com/trends/shaboozey-and-matty-matheson.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Delicate Strawberry Print Bikinis](https://www.trendhunter.com/trends/pink-by-frankies-bikinis.md) - [Heritage-Honoring Immersive Campaigns](https://www.trendhunter.com/trends/the-number-that-changed-everything.md)