# Hilarious High Fashion Blogs The 'I Hurt I Am In Fashion' Tumblr Makes Fun of the Couture World By Leslie Chen | Published 2011-07-20 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/i-am-in-fashion References: [ihurtiaminfashion](http://www.ihurtiaminfashion.com/) & [twitter](http://twitter.com/ihurtiminfashio) The 'I Hurt I Am In Fashion' blog makes fun of all those strange things that go on in the world of fashion. With phrases like "[Eating his own foot](https://www.trendhunter.com/trends/john-fluevog) was a defining moment in his model career," accompanied by a model accordingly putting his foot in his mouth, the I Hurt I Am In Fashion blog is as hilarious as it is true. For some much desired insight into the well-kept world of fashion, this blog offers entertainment for hours. **Implications** - Consumers in modern society don't have as much time to enjoy the same things as before. Products that feature a [humorous element](https://www.trendhunter.com/trends/the-daily-snoo) are appealing to those who want to have fun while completing their responsibilities. In order to generate a wider audience, a company could integrate an aspect of entertainment into their practical items as well. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 77% | Activity: 50% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Why This Trend Is Growing - **Fashion Satire:** Satirical take on the fashion industry can be leveraged as a marketing tactic for fashion brands. - **Humorous Content:** Incorporating humor in products can attract a wider audience and make mundane tasks more enjoyable. - **Insider Jokes:** Creating insider jokes can make an audience feel part of a larger community and can be used as a branding tactic. ### Industries Being Reshaped - **Fashion:** Fashion brands can leverage humor and satire in their advertising and marketing campaigns to create a dialogue with their customers. - **Media and Entertainment:** Humorous content is always in high demand, and media and entertainment companies can leverage this to create engaging and viral content. - **Technology:** Adding humorous design or features to everyday technology products can differentiate a brand and attract customers. ## Related on Trend Hunter - [Creative Frustration Outlets](https://www.trendhunter.com/trends/punch-your-client.md) - [Character-Driven Fashion Newsletters](https://www.trendhunter.com/trends/the-realgirl.md) - [Bakery-Themed Apparel Lines](https://www.trendhunter.com/trends/road-bread.md) - [Humorous Menswear Ads](https://www.trendhunter.com/trends/mens-wearhouse.md) - [Satirical News Platforms](https://www.trendhunter.com/trends/ai-satire-news.md) - [Snackable Fashion Statements](https://www.trendhunter.com/trends/snackable-fashion.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md) - [Fashion Recap Artful Books](https://www.trendhunter.com/trends/fashion-in-2023.md) - [One-Legged Luxury Fashion Jeans](https://www.trendhunter.com/trends/onelegged-jean.md)